Are you using content marketing to promote your fiction and nonfiction books? If not, why not? In this week’s #AskALLi session, ALLi director Orna Ross (stepping in for Adam Croft) and blog and conference manager Sacha Black talk about how content marketing is a necessary skill all authors must develop regardless of whether they're writing fiction or nonfiction books.
December has seen the ALLi team look back at the year and review the highs and lows. Today is the slightly different. Instead of looking back at the fiction and nonfiction podcast during 2019, Sacha Black and Adam Croft (the podcast's 2020 hosts) look to the New Year and the upcoming topics.
Choosing the right nonfiction writing approach for your project—self-contained or emergent—can increase efficiency and relieve pressure. Here’s how.
As we move into the final quarter of the year, it tends to be a time of reflection and future gazing. Partner member Karen Williams, The Book Mentor, looks to the future of nonfiction publishing.
Paid ads and hard marketing isn't for everyone. But in a pay to play market, what else is there? Maryann Jacobsen, ALLi author member, looks to content marketing to sell more nonfiction books. While nonfiction book marketing strategies may come and go but there is one strategy that still works: writing killer blog posts.
Years of experience make an industry expert. But it's often not until they have a nonfiction book in their expertise area that they become speakers and propel their business into the limelight. But should all businesses have nonfiction books? Partner member, Karen Williams from The Book Mentor, thinks that if you do write a book on your expert area, there are ten nonfiction factors that make business boom which should be included.
When we talk about book marketing, we're mostly referring to fiction. But nonfiction is a booming business whether you're traditionally published or an indie author. Nonfiction books provide you with niche opportunities to build a business around your book. Partner member Karen Williams from The Book Mentor talks us through the nonfiction book marketing basics.
ALLi author member Denise Gaskins is back with the second blog of a two-part series explaining how to create a DIY nonfiction index. Readers come to nonfiction books looking for information, and making that search for info as easy as possible includes creating an index.
We spend months or even years thinking about the content of our book. But how much time do we spend thinking about the front and back matter? I'm betting barely more than a few minutes. But perhaps you should. Indexes can be extremely useful for your readers. Denise Gaskin is here to explain how to DIY yourself a nonfiction index.
There's one thing we can all be assured of in our industry, and that's that there will always be changes. Whether it's to platforms, algorithms or technology change shows no signs of slowing down. ALLI Partner Member Karen Williams from The Book Mentor is here today to talk about the changes she's seen in the nonfiction industry over the last decade.
Dream of selling rights for a cinema or TV documentary? If you have a strong idea, perhaps even a completed and published book, that dream could well become reality. You could pitch your nonfiction book for film or TV – but you need to know a few essentials first.
There are certain books that could arguably only ever be indie - and Gary McAvoy's provocative new book about the true crime featured in Truman Capote's "In Cold Blood" is one of them, as he explains, in this fascinating post