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Inspirational Indie Author Interview. Keith A Pearson

Inspirational Indie Author Interview. Keith A Pearson: He Wrote His First Book on a Bar Bet, Then Readers Wanted More

My ALLi author guest this episode is Keith A Pearson, who grew up in economically disadvantaged conditions in England, left school when he was sixteen, and developed a work ethic as he advanced in his career. That work ethic came in handy when he transitioned to full-time author. It was a very unlikely new career choice for Keith, who did not exactly surround himself with the literati. In fact, he wrote his first book on a bar bet with a friend. I'll let Keith A Pearson tell the rest of his story.
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Write Emails That Sell Books

How to Write Emails That Sell Books, With Nick Stephenson — Self-Publishing Conference Highlight

In this Self-Publishing Conference Highlight, Nick Stephenson discusses how to write emails that sell books. Nick will breakdown the four essential elements of every successful marketing email, including how to come up with topics and ideas (even if you have no idea what to write about), the "missing link" to launch campaigns that can double your sales, and how to integrate your sales message in a fun and interesting way without being "pushy."
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Inspirational Indie Author Interview. Kelly Chang Rickert

Inspirational Indie Author Interview. Kelly Chang Rickert: Family Law Attorney Writes Books to Help Kids Get Through Divorce

My ALLi author guest this episode is Kelly Chang Rickert, a family law attorney in California who is often asked to comment on high-profile celebrity divorce cases. But to Kelly, the airing of dirty laundry in public and couples who just cannot get past their disagreements can only have a negative impact on children. That's why she started writing books for divorcing parents and their children to read together.
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Book Bans

Book Bans vs. Hate Literature—Librarians Caught in the Middle; Also, the Good and the Bad of Hybrid Publishing: Self-Publishing News Podcast with Dan Holloway and Howard Lovy

Today on Self-Publishing News: Book bans vs. hate literature. Librarians are accusing the Hoopla platform of distributing antisemitic and other conspiracy theory books, including Holocaust denial titles. But where is the line between "banning books" and establishing standards?
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Personal Brand

Developing Your Personal Brand as an Author: Advanced Self-Publishing Podcast With Orna Ross and Joanna Penn

Does your personal brand as an author match your books? When we’ve been publishing for a while, we can sometimes lose sight of our author brand and what it’s saying to our readers. In this Advanced Self-Publishing Podcast episode, Orna Ross and Joanna Penn talk about pivots they needed to make to their author branding to make it more relevant and personal—and the lessons learned along the way.
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Inspirational Indie Author Interview. Jennifer Helfand

Inspirational Indie Author Interview. Jennifer Helfand: After a Childhood of ‘Not Fitting In,’ She Helps Her Readers Find Their Way

My ALLi author guest this episode is Jennifer Helfand, who writes under the pen name Jordana Chana Mayim. Jennifer specializes in writing stories for children and adults about people who don't quite fit in, who long for something more in their lives. It's a subject she knows well because she spent a childhood not really fitting in, herself, until she found travel, writing, and indie publishing. Jennifer hopes that her books help others find where they can fit in, too. I'll let Jennifer tell her story.
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