5 & 6: Marketing & Promotion Archives

Audiobook Marketing for Indie Authors

We all know audiobooks are big business, everyone is talking about how important it is to create them. But no one is talking about how to promote and market them. That's what the Alliance of Independent Authors AskALLi team is doing today. We're diving into audiobook marketing for indie authors.

Successfully Selling Books Wide: Authorpreneur Feature Kris Michaels

Last week saw the first in a series of features we're running highlighting the successes of our authorpreneur members. Today, we're featuring another Alliance of Independent Authors authorpreneur member and the inspirational work they do. Today, it's Kris Michaels, who has found success selling books wide.

Patreon Subscriptions for Indie Authors: Authorpreneur Feature Emilia Rose

Over the next few months, we're going to feature a selection of the Alliance of Independent Authors authorpreneur members and the inspirational work they do. First in, is Emilia Rose, a patreon and subscription superstar. We're going to examine Emilia's success and look at patreon subscriptions for indie authors.

Your Questions Answered: Illustrated Children’s Books

Children's publishing can sometimes be an enigma. Your customers aren't your readers and your readers aren't your customers. A nuance reserved mostly for children's books alone. So how do you successfully publish them? Today, the Alliance of Independent Authors welcomes partner member MCRL and authorpreneur Larry Feign to answer all your questions from print sizing and materials all the way to marketing, mindset and reaching readers. This is your questions answered: illustrated children's books.

Boost Your Backlist: How to Make the Most of Every Title

Backlist is a term thrown about by both self-publishing authors and traditional publishers. While your new books—your front list—are often the highest earning for short periods of time. But it's usually your backlist that brings in the consistent cash over time. How do you make the most of those books? What should you be doing to capitalize on them and what tactics work the best? That's the question the Alliance of Independent Authors AskALLi team is answering today. This is boost your backlist: how to make the most of every title.

Instagram for Indie Authors: Boosting Engagement, Followers, and Book Sales

Instagram not only is the perfect place to find and grow your audience, but it is an incredibly useful platform to connect with other authors across the world. In today's article, the Alliance of Independent Authors welcomes Suzie Speaks, social media manager to discuss how to use instagram to boost your reader engagement.

What Readers Want from Writers in 2022

Every author wants to sell more books and reach more readers. Today, the Alliance of Independent Authors is examining a new infographic about world reading habits from Global English Editing. The infographic gives us vital information about how readers are reading, today, and what readers want from writers in 2022.

AskALLi’s Best Marketing Tips for Indie Authors from 2021

As we draw close to the end of the year, it's time to round up the best of the best on the Alliance of Independent Authors blog. Today, we're bringing you the most comprehensive marketing blogs from 2021. It's time to review your marketing plans, tools and resources and prepare for 2022. These are the best marketing tips for indie authors from 2021.

New Year, New Opportunities: Author Tips for 2022

As the old year comes to a close and we peek cautiously around the corner at the new year, the world tends to slow down a bit for a sip of rum or holiday eggnog. For me, this is the perfect time to take stock of my projects and prospects. It's become a yearly ritual for me, and I enthusiastically recommend it.

The Ultimate Guide to Pitching for Independent Authors

Whether we like it or not, when we have something to sell, be it books, services or something else, then we are going to have to get our hands dirty and sell ourselves or our products. Pitching is something we can all be better at. Which is why today, the Alliance of Independent Authors AskALLi team is talking all about how to pitch blogs, podcasts and traditional media.

The Ultimate Guide to Understanding Your Book Genre for Indie Authors

Understanding the genre you want to write in is one of the most important elements of being an author. It helps you craft books closer to what your readers want, it helps you be more marketable and hopefully sell more books. But what do you need to know and where do you go looking for that market information? Today, the Alliance of Independent Authors AskALLi team welcomes partner member Nat Connors from Kindletrends to explain how to understand your book genre.

The Ultimate Guide to Winning Book Awards: Tips and Tools

For a long time, book awards were only open to traditionally published authors. But that's just not the case any more. With an enormous swathe of awards open to indies, the Alliance of Independent Authors thought it was time we created an ultimate guide to all things book awards. With thanks to Annie Mydla from the North Street Book Prize and Hannah Jacobson from Book Award Pro for their contributions to this post.