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Archive | Book Design & Formatting

Self-publishing Author Advice about how to best design, lay out and format a book, including cover and interior design

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Book Marketing: Choosing the Cover for your Self-Published Book – Follow the Crowd or Dare to be Different?

As an indie author, it’s your prerogative to do things your way, including choosing the cover design for your self-published book. While trade-published authors often dislike the covers picked by their publishers, that doesn’t mean their publishers have got it wrong. Though it may seem that all book covers in a particular genre start to […]

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Furry book cover with monster-like face

Book Production: Should You Change Your Cover?

Changing your book’s cover is a hot topic at the moment, with many authors reporting that revamping the look of their book can dramatically change their book’s sales. It takes courage, however, particularly when you’ve grown attached to the original design – the well-known authors’ maxim “murder your darlings”, suggesting the wrench involved in ditching […]

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Headshot of Jessica Bell

Writing: Front and Back Matter for your Self-Published Book

Book promotion expert Ben Cameron always says “writing the blurb is the hardest 100 words you’ll ever write”, and many authors are also stumped when it comes to writing the front and back matter – another task that usually falls just when you’re feeling least like writing another word, after completing your book’s final edit. […]

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Second cover

Book Design: How Changing Covers Can Transform Self-published Book Sales

Australian book designer Scarlett Rugers makes a compelling case for investing in more targetted book covers to boost sales of your self-published books. You’re lacking in sales, you’re not reaching new readers, and you’re running out of promotional steam. What’s one thing that could make all the difference in boosting sales and getting you onto […]

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Finding The Right Book Cover Designer: GUIDO CAROTI

Seek out the designer whose work appeals to you personally. At the bookstore Researching in a bookstore is my favorite way to learn about other designers. Make a trip to the local book store. Review recently published books. Look at different kinds of titles in different sections. Which covers are most striking to you?  The cover should sing […]

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Karen Inglis

Self-publishing & Marketing Children’s Picture Books: KAREN INGLIS

Hear London-based children’s author, Karen Inglis, talk through top tips and home truths about self-publishing children’s picture books – including why print and selling face-to-face matters, costing your project, finding illustrators and making the most of your artwork to plan, promote and run school events and to support local bookshops.   This Article is from […]

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