readers Archives

Boost Your Backlist: How to Make the Most of Every Title

Backlist is a term thrown about by both self-publishing authors and traditional publishers. While your new books—your front list—are often the highest earning for short periods of time. But it's usually your backlist that brings in the consistent cash over time. How do you make the most of those books? What should you be doing to capitalize on them and what tactics work the best? That's the question the Alliance of Independent Authors AskALLi team is answering today. This is boost your backlist: how to make the most of every title.

July 11, 2022
AskALLi Team
Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion, Top 100
0 Comments

What Readers Want from Writers in 2022

Every author wants to sell more books and reach more readers. Today, the Alliance of Independent Authors is examining a new infographic about world reading habits from Global English Editing. The infographic gives us vital information about how readers are reading, today, and what readers want from writers in 2022.

What’s the Best Way to Keep in Touch With My Readers? Other Questions Answered by Orna Ross and Michael La Ronn in our Member Q&A Podcast

What's the best way to keep in touch with my readers? This is among the questions answered on our #AskALLi Members Q&A, hosted by Michael La Ronn, author of science fiction and fantasy novels as well as author self-help books, and ALLi Director, author, and poet Orna Ross.

The Indie Author Guide to Finding Followers, True Fans and Superfans

Everyone knows they need to find readers, but once you identify where they are, how do you capture them? How do you turn them into super fans? In today's post, Alliance Independent Authors Director Orna Ross takes the main stage to explain everything you need to know about true fans and super fans.

The Ultimate Guide to Finding the Right Readers for your Book

As self-publishers, our readers are our greatest asset and our ability to publish directly to them is our greatest opportunity. Finding the right readers is critical to our success. Which is why this week’s #AskALLi Ultimate Guide gives you everything you need to know to find the right readers f0r your book.

March 23, 2020
AskALLi Team
Business & Planning, Process 5 & 6: Marketing & Promotion, Top 100
2 Comments

What Happens When Readers Rebel?

A one star review is always difficult to see, but it's also a right of passage. You only have to look at Stephen King or J.K. Rowling's reviews to know that no author gets away with five star reviews forever. The odd one star review is manageable. But what happens when readers rebel? Eliza Green, ALLi author member, looks at the latest Patricia Cornwell novel, Quantum, and the shocking response it received on publication.

October 19, 2019
Eliza Green
Process 3 & 4: Production & Distribution
0 Comments

Encore Opinion: Put Readers First – an Essential Ingredient of Successful Book Marketing

A great reminder in today's encore post from David Penny, author of the Thomas Berrington Historical Mysteries set in the final ten years of Moorish Spain. David makes a plea for indie authors to focus on marketing to their readers rather than to other writers, to make the best use of marketing time and resources, and to free up more time for writing.

July 25, 2019
David Penny
Process 3 & 4: Production & Distribution
0 Comments

Encore Month: How to Increase Your Global Reach

In today's encore post, Alison Clifford, author member shows you how to increase your global reach. Many self-publishing platforms have an extensive world-wide reach for potential sales. But what should authors think of in order to be global and create a global audience? What can we indie authors do to truly embrace our world-wide audience?

July 20, 2019
Alison Cliford
Business & Planning, Process 3 & 4: Production & Distribution, Writing
0 Comments

Switching from MailChimp to MailerLite for Budget-Conscious Indie Authors

If you’re running a WordPress author website and you’ve connected it to MailChimp, recent changes at the mail-service-provider-turned-marketing-company likely mean you're facing a price increase. If that's the case, what should you do? After changes at Mailchimp, ALLi author member Rachel McCollin talks us through switching from MailChimp to MailerLite for budget-conscious indie authors.

June 14, 2019
Rachel McCollin
Process 3 & 4: Production & Distribution
4 Comments

Book Marketing: How to Build Rapport with Your Readers

Successful book marketing in 2019 will depend on building better rapport with your readers in a genuine, sincere and interesting way. Here are four key ways you can do this - by Meghan Harvey of Girl Friday Productions.

Opinion: What Makes Readers Buy Books?

What makes readers actually buy books? Whether your books or anyone else's? Maggie Lynch delves into various surveys and presents the answers to help you sell your books more effectively.

August 13, 2018
Maggie Lynch
Opinion, Process 5 & 6: Marketing & Promotion
8 Comments

Opinion: Why Indie Authors Should Also Be Readers

Do you make time to read for pleasure? If not, you should - it's the easiest way to enrich your writing and hone your craft as an author. Debbie Young explains why and shares a captivating poem on the topic by Julia Donaldson.