reaching readers Archives

How to Get Editorial Reviews for Your Self-Published Book

Who says it's impossible to get editorial reviews for your self-published book? Granted, it may not seem easy, and as indie authors we may not have the established relationships with endorsers that traditional publishers have. But as Boni Wagner-Stafford explains, that's no reason not to try.

How to Get an Author Photo Readers Will Love

Many indie authors struggle with how to handle their author photo. They’re shy, or modest, or frugal, and don’t want to hire a professional photographer “just” for their author photo. Here’s why Boni Wagner-Stafford, ALLi's communications manager and co-founder of ALLi Partner Member Ingenium Books, believes you should.

Planning For a Successful Book Fair

With book marketing consistently ranked as one of the top challenges for the self-publishing author, you might wonder whether paying to participate in book fairs is worth the money and the effort. Indie author and ALLi member Sue Rovens provides recommended do's and don't's for a successful book fair, based on her personal experience.

Opinion: Putting Readers First – an Essential Ingredient of Successful Book Marketing

Want to earn a good income from your books with just five minutes' marketing a day? David Penny explains how he does this - by focusing on reaching readers rather than networking with fellow writers. A must-read for any indie author!

Image By Marta D'Asaro, Art Director At StreetLib

How to Reach Forgotten Markets for Self-published Books

Looking at the indie publishing community these days, it seems authors can be split in two groups: the “going wide”…

Book Marketing: How to Reach Young Readers through Book Festivals

Do you write for children and young adults? Need ways to reach both young readers and parents who hold the pursestrings? Zoe Sadler offers top tips on using book festivals for this.

Fringe Highlight Podcast: Author Tools to Reach Readers

In this Fringe Highlight podcast from Carla King you will learn how to vary pricing to leverage the power of free without sacrificing profit; how to generate a monthly income with subscriptions to your works-in-progress, how to pre-sell, and what tools you can use to reach readers.

Fringe Highlight Podcast: Tips for Marketing and Promoting your Travel Memoir

This month's Indie Author Fringe Highlight podcast features three Travel Memoir authors sharing their tips and advice about how to use your blog content to write and promote your book, the importance of defining your audience, and collaboration and cross-promotion opportunities with other authors in your niche. All with the goal of reaching more readers.