This is the self-publishing advice blog, written by members of the Alliance of Independent Authors. We cover the seven processes of publishing – editorial, design, production, distribution, marketing, promotion and licensing publishing rights – here week on week, together with writing advice and how to run an indie author business.
Tag Archives | book promotion
Ever used relevant Awareness Days to you market and promote your self-published books? Pick up top tips and ideas from children’s author Jude Lennon, who shares her own experience of doing so here.
No matter what stage you’re at in your indie author journey, it’s worth checking this list of 7 classic marketing errors made by self-publishing authors as they try to make their books discoverable in a crowded marketplace
Like to make more money from your books by creating custom editions? It’s especially relevant for non-fiction authors, but might also work for fiction. Read Sarah Rayner’s case study of how she repurposed a self-help book for markeing use by a top clinic.
A printed catalogue of your books is a handy item to have in your book marketing toolbox – and it’s surprisingly affordable and simple to make yourself, if you follow ALLi Professional member Karen Myers’ handy guide here, based on her own experience
Wondering whether joint promotions between authors are worthwhile? Read JJ Toner’s case study of his recent collaboration with six other authors writing about WWII to pick up top tips on how to run one that genuinely engages readers.
Welcome to AskALLi, the Self-Publishing Advice Podcast from the Alliance of Independent Authors. This week it’s our monthly Member Q&A in which ALLi Members have their most pressing self-publishing questions analyzed and answered. Join your regular hosts for the Member Q&A: Michael La Ronn and Dan Blank. Questions answered this month include: If I publish a 2nd edition of […]
Ever wondered about outsourcing your book marketing so you can get on with writing your books instead? Belinda Griffin of Smart Authors Lab shares her view on how to get the balance right.
Top tips on how to make the most of your book launch, including using your mailing list, ads, Bookbub and other promotions to make the most of the 90-day hot new release window – part of our AskALLi podcast series
Feeling jaded with Twitter? Read this refreshing post by Helen Baggott, who as an ALLi Partner member speaks about Twitter with the perspective of an editor – and potential new reader for your self-published books!