Process 5 & 6: Marketing & Promotion Archives — Page 16 of 58

Book Branding and Author Branding: What’s in a Name? #AskALLi Self-Publishing Fiction and Nonfiction Salon with Orna Ross, Boni Wagner-Stafford, and Adam Croft

In the first of our new shows comparing the perspectives of fiction and nonfiction, Orna Ross, Adam Croft, and Boni…

How to Create and Run an Indie Author Podcast

If you've hung around the indie sphere long enough, then the audio boom isn't news. The question is, are you capitalising on it? Starting an author podcast is work, but it's good work that will reap benefits for the long term. Author member Holly Lyne is here to teach us how to start an author podcast.

August 9, 2019
Holly Lyne
Business & Planning, Process 5 & 6: Marketing & Promotion
0 Comments

Artificial Intelligence and the Indie Author: AskALLi Advanced Self-Publishing Salon with Orna Ross and Joanna Penn

Artificial intelligence sounds like a very futuristic term but you have already experienced it in your author business, from the…

August 7, 2019
Howard Lovy
Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion, Writing
0 Comments

ALLi Launches 2019-2020 Broadcast Season

ALLi Launches 2019-2020 Season of #AskALLi Broadcast Salons

After taking a break for the month of July, 2019, the #AskALLi broadcast salons are back for a new season. As ALLi Communications Manager Boni Wagner-Stafford tells us, there's a bunch that's new: new shows, new co-hosts, and a new sponsor for the 2019-2020 broadcast season.

Encore Month: How to Write a Trilogy

How to write a trilogy - Rosalind Minett shares the lessons she learned while writing her Relative Invasion trilogy.

July 18, 2019
Rosalind Minett
Process 5 & 6: Marketing & Promotion, Writing
1 Comment

Encore Month: Simple Tips for Formatting Your Book Blurb

If you've ever pulled out your hair trying to figure out how to add spaces between paragraphs, or to bold or italicize your font when formatting book blurb on your Amazon KDP dashboard, you'll appreciate these HTML (hypertext markup language) tips from Rob Johnson.

July 12, 2019
Rob Johnson
Business & Planning, Process 2. Design & Formatting, Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion, Writing
1 Comment

Encore IIA Podcast: Jandra Sutton & Ashleigh Gardner

Encore Presentation: Wattpad Author Jandra Sutton June 2018

Welcome to encore month. For the next few Sundays, we'll be sharing some of our most popular podcasts from the last couple of years. First up we have Jandra Sutton, a Wattpad author, and Ashleigh Gardner, from Wattpad Studios.

June 30, 2019
Howard Lovy
Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion
0 Comments

Midyear Author Business Review: AskALLi Advanced Self-Publishing Salon with Orna Ross and Joanna Penn

It’s Week 23 Q2, 2019, halfway through the year. How is your author business doing so far? In this month’s AskALLi Advanced…

June 29, 2019
Howard Lovy
Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion, Writing
0 Comments

Nonfiction Book Marketing Basics

When we talk about book marketing, we're mostly referring to fiction. But nonfiction is a booming business whether you're traditionally published or an indie author. Nonfiction books provide you with niche opportunities to build a business around your book. Partner member Karen Williams from The Book Mentor talks us through the nonfiction book marketing basics.

Book Marketing from a Standing Start as an Indie Author

The longer you're in an industry, the more knowledge and information you build. But, in a way, the more blinkers you wear too. It's hard to remember those early days of no readers and single sale days. But there's a huge number of debut authors publishing every day. Author member Alastair Crombie has just launched his first book and is here to explain what marketing from a standing start is like in the current market.

June 24, 2019
Alastair Crombie
Business & Planning, Opinion, Process 5 & 6: Marketing & Promotion
13 Comments

A New Book Blurb Could Revolutionize Your Sales

First impressions matter, both in person and for selling books. But when you've finished your 70,000-word fiction masterpiece, the prospect of condensing it into a 150-word book blurb is overwhelming enough without also needing a one-line tag to catch a reader's eye. ALLi Partner Member Adam Croft explains how spending a little time with your hook and new book blurb could earn you thousands.

June 20, 2019
Adam Croft
Business & Planning, Process 5 & 6: Marketing & Promotion, Writing
0 Comments

7 Ways You Can Make More Money from Your Book

It takes so much time and effort to become an indie author. Now, how about a little ROI? Truth is, now that you’ve crystallized your ideas into book form, there are multiple ways to spin your book into gold — aka make more money from your book — by exploring different formats and unique paths to market. In this post, Georgie Hockett has seven suggestions to help you do just that.

June 17, 2019
Leslie 'Lam' Miller
Business & Planning, Process 5 & 6: Marketing & Promotion
5 Comments