Process 5 & 6: Marketing & Promotion Archives — Page 13 of 58

Review of the #IndieAuthorChat Twitter Chat in 2019

In April this year, ALLi's new Twitter chat #indieAuthorChat was born. Today, Twitter chat host, Tim Lewis, is looking back at the year in review and highlighting some of our best chat questions.

December 15, 2019
Timothy Lewis
Business & Planning, Process 5 & 6: Marketing & Promotion
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How I Had My Best Book Launch Ever (and You Can, Too)

Book launches can be as exciting as they are stressful, especially if you've ploughed money into marketing and need a good return on your investment. But what happens if you've seen dwindling sales from launches? Can you turn it around? Or are you doomed? Kristina Adams, ALLi partner member knows you can turn it around. She's here to share how she went from her worst launch ever to her best launch in just one book.

December 5, 2019
Kristina Adams
Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion
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The Biggest Self-Publishing Stories of 2019: AskALLi Advanced Self-Publishing Salon with Orna Ross and Joanna Penn

In the final AskALLi podcast of the year, Orna Ross and Joanna Penn round up the biggest self-publishing stories of…

December 4, 2019
Howard Lovy
News, Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion
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How To Get Your First 50 Book Reviews: A Quick & Easy Guide for Indie Authors

Encouraging people to publish and share reviews of your book is a key book-marketing activity, possibly the single most important of marketing task for a publisher. ALLi's latest Quick & Easy Guidebook (now available in the Member Zone) focusses on how to get your first 50 book reviews.

November 29, 2019
Orna Ross
Business & Planning, Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion
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Poetry Book Marketing Part 2—Developing Your Action Plan: Self-Publishing Poetry with Orna Ross and Dalma Szentpály

Building on the basic marketing poetry book marketing plan established last time, Orna Ross and Dalma Szentpály move on to…

How to Sell Your Books in the Holidays with Smart Social Media Marketing

Black Friday and Cyber Monday create a shopping frenzy every year. But how can we writers capitalize on that frenzy and get books to the front and centre of people's minds? Well, Partner member and CEO of Author Marketing Experts, Inc. Penny Sansevieri, is here to show you how to sell your books in the holidays.

November 21, 2019
Penny Sansevieri
Business & Planning, Process 5 & 6: Marketing & Promotion
1 Comment

Book Marketing: Who is Your Ideal Reader and Why Should You Care? #AskALLi Self-Publishing Fiction and Nonfiction Salon with Orna Ross and Sacha Black

All the foundations of book marketing begin with knowing your audience. And that is your reader! How do you identify…

Is Self-Publishing in Germany the Next Opportunity? Lessons from Frankfurt BookFair and the ALLi Translations Rights Program: AskALLi Advanced Self-Publishing Salon with Orna Ross and Joanna Penn

Should you consider self-publishing in Germany? As Amazon opens its ads dashboard in the UK and Germany, and a number…

November 6, 2019
Howard Lovy
News, Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion
1 Comment

Influencer Marketing: Media Kit for Indie Authors and Poets

A media kit is an information packet that informs everyone - not just members of the media - about an…

How Indie Authors Can Approach the Media

You don’t have to be a celebrity author to get newspapers and magazines to pay attention to your book. ALLi author member and freelance journalist, Ruth Badley, explains how a focused approach can help indie authors secure media coverage and other promotional opportunities.