Events Calendar

Book Marketing from a Standing Start as an Indie Author

The longer you're in an industry, the more knowledge and information you build. But, in a way, the more blinkers you wear too. It's hard to remember those early days of no readers and single sale days. But there's a huge number of debut authors publishing every day. Author member Alastair Crombie has just launched his first book and is here to explain what marketing from a standing start is like in the current market.
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Scan The Market Before Marketing Your Book

Scan the Market Before Marketing Your Book

It’s common to check out competitor books, titles, covers, and prices before we set our own. And that’s a good thing. As ALLi Communications Manager Boni Wagner-Stafford (also of Recommended Partner Member Ingenium Books) tells us in this excerpt adapted from her new book, One Million Readers, it's a good idea to do a thorough market scan before marketing your book. 
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Finding The Perfect Title

How To Find the Perfect Title

The harsh reality is that many of us rack our uncooperative brains for weeks in a fruitless search for a title. And when divine inspiration doesn't appear and we're nearing the point of desperation, we clutch at a semi-random title that feels only mediocre. We settle. But if you're in that latter category, take heart: every book in the history of literature is a lesson on how to choose a title. Let them guide you, and you'll find a title that fills you—and your readers—with delight.
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