It may seem counter-intuitive, but self-publishing box sets of books at bargain prices can actually boost your author income considerably! This comprehensive post by New Zealand author Kim Lambert is a must-read guide to help you grab some box set success for yourself!
Non-fiction authors often scratch their heads wondering what fiction writers’ marketing devices will work for them – and in this Ann Richardson describes how a BookBub promotion made a huge difference to her non-fiction book about hospices.
No matter what stage you’re at in your indie author journey, it’s worth checking this list of 7 classic marketing errors made by self-publishing authors as they try to make their books discoverable in a crowded marketplace
Like to make more money from your books by creating custom editions? It’s especially relevant for non-fiction authors, but might also work for fiction. Read Sarah Rayner’s case study of how she repurposed a self-help book for markeing use by a top clinic.
Why you need to make sure your writing is the best it can be before you invest in marketing it – tough love on the importance of writing craft from ALLi Author Advice Center Manager Debbie Young, herself the author of a series of cozy mysteries
A printed catalogue of your books is a handy item to have in your book marketing toolbox – and it’s surprisingly affordable and simple to make yourself, if you follow ALLi Professional member Karen Myers’ handy guide here, based on her own experience
Wondering whether joint promotions between authors are worthwhile? Read JJ Toner’s case study of his recent collaboration with six other authors writing about WWII to pick up top tips on how to run one that genuinely engages readers.
Welcome to AskALLi, the Self-Publishing Advice Podcast from the Alliance of Independent Authors. This week it’s our monthly Member Q&A in which ALLi Members have their most pressing self-publishing questions analyzed and answered. Join your regular hosts for the Member Q&A: Michael La Ronn and Dan Blank. Questions answered this month include: If I publish a 2nd edition of […]
This is the self-publishing advice blog, written by members of the Alliance of Independent Authors. We cover the seven processes of publishing – editorial, design, production, distribution, marketing, promotion and licensing publishing rights – here week on week, together with writing advice and how to run an indie author business.
Ever wondered about outsourcing your book marketing so you can get on with writing your books instead? Belinda Griffin of Smart Authors Lab shares her view on how to get the balance right.