Book Marketing: How to Lighten the Load with a Checklist
US indie author Glenn Ashton shares his system for making sure you get all your book marketing tasks done without every feeling overwhelmed.
Book Marketing Shots in the Dark
Our monthly post on unusual ways to market your self-published books, drawing on our members' successful case studies.
Book Marketing: How to Use Bookmarks to Market Self-published Books
Here's an easy way to market your books - and a refreshingly low-tech one! Top tips on producing and using great bookmarks from US indie author Karen Myers.
Self-Publishers: Until You Know How To Market Your Books, Don’t Pay For A Book Marketing Service
Too many self-publishers want to offload marketing tasks but the Alliance of Independent Authors recommends understanding where your book fits in the marketplace and how to sell it first.
Book Marketing: How to Create An Author Brand – Case Study with Jessica Bell
An informative and inspiring case study of how one indie author, Jessica Bell, devised a new author brand to cover her diverse collection of fiction and poetry.
Book Marketing Shots in the Dark: Outside-the-Box Ways to Sell Your Self-published Books
With so many conventional ways to market your self-published book, we step outside of the box to look at some wackier ideas that have worked for some of our author members - and there's not a Facebook ad or a Twitter campaign in sight!
Book Marketing Shots in the Dark
At the end of each month, we share unusual book promotion ideas contributed by ALLi author members who are adopting…
Publishing: How to Use ARC Copies to Promote New Books
In the publishing trade, it's common practice to issue prior to a book's publication a number of ARCs - which…
Book Marketing Shots in the Dark
Three fun tips in this month's light-hearted post in our series of off-the-wall, outside-the-box book promotion ideas from our members.…
Opinion: The Cautionary Tale of Insurgent Publishing
When Linda Formichelli hired Insurgent Publishing to promote her upcoming book, it marked the start of a promising partnership. In…
Book Marketing: How, Why and When to Use Blab – and What is Blab, Anyway?
PLEASE NOTE: SINCE LORNA SIXSMITH WROTE THIS HELPFUL ARTICLE, THE BLAB SERVICE HAS UNFORTUNATELY BEEN CLOSED DOWN. (We're just leaving…
Publishing: How to Make Money for your Self-published Books with Apple
It's a pleasure to welcome Giacomo Giammatteo back to the blog with a Watchdog guide to how to make more money…