Publishing: More Thoughts on Amazon’s Imprints in the Bestseller Charts
British novelist Jane Steen follows up John Doppler's post about Amazon bestsellers with a case study of her own books' categories.
Book Marketing: How to Optimise Facebook Adverts – A Case Study
A fascinating and insightful detailed case study of G D Harper's Facebook ad campaign to promote his novel "Love's Long Road".
Ask ALLi Self-Publishing Member Q&A with Orna Ross & Paul Teague
Each month, Orna Ross, ALLi Director, invites a special guest into the indie author hot seat to answer ALLi Members’ self-publishing…
Opinion: Why I’m Glad I Went to the Amazon Marketing Academy
4 top tips gained from Amazon's Marketing Academy - valuable information for any indie author
Should Indie Authors Put Endorsement Quotes or “Puffs” on Self-published Books?
Endorsement quotes on book covers: do you use them? Should you? How do you get them? ALLi authors discuss...
How to Write a Blurb for a Self-published Book
Ever struggled to write a book blurb? Struggle no more! Just follow this simple advice...
Creative Book Marketing and Promotion Ideas for Indie Authors and Self-published Books
This month's round-up of top marketing tips from our membership shares ideas that might work well for you too.
Book Marketing Shots In the Dark: Wacky Ideas that Really Work
How to make your own luck when marketing books - three ALLi authors share inspiring ideas for book marketing
How to Hold a Book Launch Event on a Zero Budget
In a month when we're sharing lots of partnership ideas for authors, here's a great case study of a zero-budget book launch shared by two authors
How To Time Launches and Marketing for Self-published Books in 2017
Setting up new book marketing plans for the new year? Check out these top tips on timing from ALLi authors and partner members.
How to Market Children’s Books Online
How to market books to children aged under 12: think like a broadcaster! Top tips from ALLi's Children's Author Adviser Karen Inglis.
10 Data Sources That Self-publishing Authors Should Update Before Year End
The end of the year is a great time to take stock of the many places that hold data about you and yours books - here's a handy checklist