Process 5 & 6: Marketing & Promotion Archives

Image Of Books With Dollar Bills Sticking Out Of Them

Book Promotion and Marketing: 2017 Round-up for Indie Authors & Their Self-published Books

Wondering what to include in your book marketing plan for 2018? Here's a useful checklist of some of the best marketing posts by successful indie authors around the world, as featured on the ALLi Author Advice blog in 2017.

Photo Of Puppy With Three Balls In Its Mouth

Marketing: What’s the Best Timing for Self-publishing a Series?

Received wisdom is to launch the first three books in a series all at once - but does that patience really pay off? K T Lee's case study offers helpful pros & cons to help you decide what's best for your books.

December 16, 2017
K T Lee
Process 5 & 6: Marketing & Promotion, Writing
6 Comments

Dianne Gardner At Her Book Signing At Barnes & Noble

Working with Bookstores: A Case Study with Dianne Gardner

Indie author Dianne Gardner shows it is still possible to build a mutually beneficial relationship with a bricks-and-mortar bookstore. Read her account for inspiration, if getting into bookstores is your goal.

December 15, 2017
Dianne Gardner
Campaigns, Process 5 & 6: Marketing & Promotion
1 Comment

Writing: Why Every Author Should Write a Christmas Book (and a Book for All Seasons)

How to make the most of the special opportunities to promote your self-published books at Christmas and other seasons: write books to match the moment - or collaborate with other authors for a joint seasonal project.

December 13, 2017
Admin
Process 5 & 6: Marketing & Promotion, Writing
1 Comment

Book Marketing: How to Start a Genre Festival – Case Study of “Crime at the Castle”

Inspiring case study of how one indie author has set up a lit fest specialising in her genre - find out how she did it and get inspiration for one of your own!

Book Marketing: How to Reach Young Readers through Book Festivals

Do you write for children and young adults? Need ways to reach both young readers and parents who hold the pursestrings? Zoe Sadler offers top tips on using book festivals for this.

Book Marketing: How to Boost Print Sales with Christmas Fairs

Book marketing at Christmas time: how to sell your self-published books at local Christmas events

Book Marketing: How to Turn Your Self-published Book into an Online Course

Could you make more money by turning one of your books into an online course? This post will help you get decide - and get started.

November 11, 2017
Jyotsna Ramachamdran
Business & Planning, Process 5 & 6: Marketing & Promotion
3 Comments

Advanced Self-Publishing Salon w/ Orna Ross & Joanna Penn November 2017

Each month Orna Ross and Joanna Penn join forces to bring you The Advanced Self-Publishing Salon, a live online broadcast where they discuss what’s going on in the publishing industry.

November 10, 2017
Admin
Business & Planning, Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion, Watchdog
2 Comments

Financial Management Image - Book Of Dollar Bills

What’s the Right Price for a Self-published Ebook? – 8 Tips on Pricing Kindle Ebooks

Wondering whether you've got the price right for your ebooks? Check these 8 simple tips to help you optimise sales and profitability.

October 28, 2017
Admin
Business & Planning, Process 5 & 6: Marketing & Promotion
3 Comments

Fringe Highlight Podcast: 5 Tools to Road-Test your Book Idea w/ Tara R Alemany

A little bit of market research can go a long way toward ensuring the financial success of your books. Learn how to test topic ideas and refine them into ready-to-sell titles for enthusiastic readers.

How Changing the Covers on a Self-published Book Can Boost Sales – A Case Study

Have you got the best covers for your books? Writing coach Jenny Alexander's case study of boosting sales with a new cover may inspire you to think again.

October 19, 2017
Jenny Alexander
Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion
6 Comments