Process 5 & 6: Marketing & Promotion Archives — Page 19 of 58

Marketing: Think of Your Readers’ Tastes & Habits, Not Your Own

Crime writer JJ Marsh describers a lightbulb moment in her book marketing - to forget about her personal preferences and focus on her readers' habits and tastes instead. The resulting boost in her sales makes it a compelling argument!

Photo Of Frustrated Computer User Biting Pencil

An Easier Way to Upload Book Metadata to Distribution Platforms

Does uploading book metadata to book distribution platforms drive you nuts? Let Jo Van Every help you through it with her downloadable template for you to use free of charge when self-publishing your own books.

February 28, 2019
Jo Van Every
Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion
5 Comments

How To Craft and Share Your Creative Work So Fans Want More and Inspirational Indie Author Adam Croft: AskALLi Writing Salon with Orna Ross and Dan Blank February 2019

Welcome to AskALLi, the self-publishing advice podcast from the Alliance of Independent Authors. This week, it's our monthly Writing Salon,…

February 23, 2019
Howard Lovy
Process 5 & 6: Marketing & Promotion, Writing
1 Comment

Which Contracts Ring Alarm Bells? AskALLi Members’ Q&A and Self-Publishing News, February 2019

Welcome to AskALLi, the Self-Publishing Advice Podcast from the Alliance of Independent Authors. This week it’s our monthly Member Q&A…

February 16, 2019
Howard Lovy
News, Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion, Writing
0 Comments

Book Marketing: How to Add Mailing List Signups to Your Author Website

Like to build your author mailing list but don't know how to add one to your website? Let Rachel McCollin show you how - and why - with this example of a Mailchimp and Wordpress combination.

How to Self-Edit a Book & Interview with Inspirational Indie Author Susan Grossey: AskALLi Beginners’ Self-Publishing Salon February 2019

Orna Ross and Tim Lewis discuss the challenges and delights of self-editing for author-publishers. Every author needs to self-edit before…

February 9, 2019
Howard Lovy
Process 5 & 6: Marketing & Promotion, Writing
3 Comments

What do Author Income Surveys Mean for Indies? AskALLi Advanced Self-Publishing Salon February 2019

In this month's Advanced Self-Publishing Salon from the Alliance of Independent Authors, Orna Ross and Joanna Penn explore the findings…

February 2, 2019
Howard Lovy
News, Process 3 & 4: Production & Distribution, Process 5 & 6: Marketing & Promotion, Writing
0 Comments

Image Of Social Media Icons On A Phone Screen

Opinion: When Does A Book Become Over-promoted?

Are you getting the balance right between raising awareness and over-promoting your self-published book? Sarah Banham alerts us to the signs that will make potential readers' eyes glaze over and move on to a different author...

January 28, 2019
Sarah Banham
Opinion, Process 5 & 6: Marketing & Promotion
1 Comment

Richard Vaughan-Davies At His Smartly Presented Signing Table

Bookstore Chain WH Smith Opens Up to Indie Authors: Case Study with Richard Vaughan-Davies

How indie author Richard Vaughan-Davies secured a booksigning event in bookstore chain WH Smith, which recently announced it is open to approaches from authors - including indies - to hold events in-store. Pick up top tips how to here.

January 27, 2019
Richard Vaughan-Davies
Indie Author Interviews, Process 5 & 6: Marketing & Promotion
2 Comments

Alliance Of Independent Authors Community Builder

Book Promotion: How to Pitch to Festival Organizers

Like to take part in a lit fest or other author event but don't know where to start? This handy guide will help you pick the right festival and make a professional and appropriate pitch.

When Amazon Reduces Your Print Book Prices Unexpectedly

Wondering why Amazon sometimes reduces prices of your print books without telling you? Wondering whose pocket the discount comes out of? This post tells you why it's good news for the author and how to make the most of it.