Midyear Author Business Review: AskALLi Advanced Self-Publishing Salon with Orna Ross and Joanna Penn
It’s Week 23 Q2, 2019, halfway through the year. How is your author business doing so far? In this month’s AskALLi Advanced…
Nonfiction Book Marketing Basics
When we talk about book marketing, we're mostly referring to fiction. But nonfiction is a booming business whether you're traditionally published or an indie author. Nonfiction books provide you with niche opportunities to build a business around your book. Partner member Karen Williams from The Book Mentor talks us through the nonfiction book marketing basics.
Book Marketing from a Standing Start as an Indie Author
The longer you're in an industry, the more knowledge and information you build. But, in a way, the more blinkers you wear too. It's hard to remember those early days of no readers and single sale days. But there's a huge number of debut authors publishing every day. Author member Alastair Crombie has just launched his first book and is here to explain what marketing from a standing start is like in the current market.
A New Book Blurb Could Revolutionize Your Sales
First impressions matter, both in person and for selling books. But when you've finished your 70,000-word fiction masterpiece, the prospect of condensing it into a 150-word book blurb is overwhelming enough without also needing a one-line tag to catch a reader's eye. ALLi Partner Member Adam Croft explains how spending a little time with your hook and new book blurb could earn you thousands.
7 Ways You Can Make More Money from Your Book
It takes so much time and effort to become an indie author. Now, how about a little ROI? Truth is, now that you’ve crystallized your ideas into book form, there are multiple ways to spin your book into gold — aka make more money from your book — by exploring different formats and unique paths to market. In this post, Georgie Hockett has seven suggestions to help you do just that.
What is the Best Way to Brand a Self-Help Series? Other Questions Answered: AskALLi Member’s Q&A with Orna Ross and Michael La Ronn
Welcome to AskALLi, the Self-Publishing Advice Podcast from the Alliance of Independent Authors. This week it’s our monthly Member Q&A…
How Indie Authors Set Paperback Prices
Recently on the closed ALLi Member Facebook Forum there've been a couple of active comment threads with questions about how indie authors set paperback prices. Here's a compilation of the responses so you can see for yourself what some of the options are for pricing your own books.
Why Do an Indie Author Blog Tour
In an ever-changing industry, lots of marketing tactics go in and out of fashion more often than I have hot dinners. But sometimes marketing isn't about generating sales, but growing awareness and building an audience. ALLi author member Sue Wickstead explains why you should do an indie author blog tour.
Scan the Market Before Marketing Your Book
It’s common to check out competitor books, titles, covers, and prices before we set our own. And that’s a good thing. As ALLi Communications Manager Boni Wagner-Stafford (also of Recommended Partner Member Ingenium Books) tells us in this excerpt adapted from her new book, One Million Readers, it's a good idea to do a thorough market scan before marketing your book.
What Copyright Law Means for the Independent Author; AskALLi Advanced Self-Publishing Salon with Joanna Penn and Orna Ross
Joanna Penn, of TheCreativePenn.com, and Orna Ross, director of the Alliance of Independent Authors, explain why changes in copyright law…
How to Reach Global Audiences For Book Distribution
One of the beauties of being an indie author is our ability to reach global audiences. As an indie, even if you write in a niche area, marketing is in your control. All you need to do is think globally. Author member Alison Clifford discusses global reach and whether there's more to it than just distribution.
Author Scams: How to Spot and Avoid Them
It's an unfortunate part of every industry, not just writing, but scams are becoming more and more frequent. ALLi author member Stephen Bentley shows us how to spot and avoid author scams.