Business & Planning Archives

7 Ways You Can Make More Money from Your Book

It takes so much time and effort to become an indie author. Now, how about a little ROI? Truth is, now that you’ve crystallized your ideas into book form, there are multiple ways to spin your book into gold — aka make more money from your book — by exploring different formats and unique paths to market. In this post, Georgie Hockett has seven suggestions to help you do just that.

June 17, 2019
Leslie 'Lam' Miller
Business & Planning, Process 5 & 6: Marketing & Promotion
5 Comments

What’s Happened in Ten Years of Nonfiction Publishing?

There's one thing we can all be assured of in our industry, and that's that there will always be changes. Whether it's to platforms, algorithms or technology change shows no signs of slowing down. ALLI Partner Member Karen Williams from The Book Mentor is here today to talk about the changes she's seen in the nonfiction industry over the last decade.

Opinion: Book Marketing is Less Daunting in Baby Steps

Feeling overwhelmed by the need to market your book? Try breaking the process down into baby steps - a system that Cathy Dudley found worked for her, as she describes with a case study here.

April 29, 2019
Cathy Dudley
Business & Planning, Opinion, Process 5 & 6: Marketing & Promotion
1 Comment

Financial Management Image - Book Of Dollar Bills

How to Track Conversion and Calculate ROI on Facebook and Bookbub Ads

Struggling to work out whether your advertising on Amazon, Bookbub, etc is paying its way? Help is at hand with Ricardo Fayet's post explaining number-crunching techniques that work - includes a free spreadsheet!

April 25, 2019
Ricardo Fayet
Business & Planning, Process 5 & 6: Marketing & Promotion
0 Comments

Cover Of The February Issue Of The Tetbury Advertiser

Writing for Local Magazines – Is It Worthwhile?

When we're aiming at marketing our books worldwide, it's easy to ignore small parochial writing opportunities - but don't be too hasty to dismiss what could provide useful strategic advantages for the bigger picture, as Debbie Young explains in her case study.

Picture Of Small Boy Startled At What He Has Just Read In A Book

Why Don’t Compare is Bad Advice for indie Authors

Ever find yourself comparing your own writing and self-publishing career to that of others? It's natural - but make sure you keep it positive. Pauline Wiles' 7 top tips will help you make it a mindful learning experience rather than a crushing negative one.

How to Set Up Automated Emails for Reader Magnets

It's nice to give your reader fans the personal touch. However, in this blog post, Rachel McCollin makes the case…

April 5, 2019
Rachel McCollin
Business & Planning, Process 5 & 6: Marketing & Promotion
8 Comments

Why Indie Authors Should Publish Audiobooks – and How To Do It

Wondering whether it's worth the time and hassle to self-publish audiobooks? Let Amy Shojai, an ALLi professional member, persuade you, drawing on her own success story. She also shares top tips on routes into audio.

March 28, 2019
Amy Shojai
Business & Planning, Process 3 & 4: Production & Distribution
9 Comments

Photo Of Orna At A Lectern Waving Arms Enthusiastically

Preview: What London Book Fair Offers to Indie Authors

Wondering whether it's worth going to the London Book Fair this year? Our preview shares the highlights of what's of special interest to indie authors - and some consolation for those who can't attend!

Photo With Alarm Clock And Coffee By Sanah Suvarna Via Unsplash.com

Writing: How to Find More Time to Write

How to find time to write by examining your current habits and building realistic plans that will be effectively within the particular context of your life and circumstances, by Open University Creative Writing tutor Dr Louise Tondeur.

Copyright – An Essential Summary for Indie Authors

What is copyright exactly? Make sure you grasp the basic principles to ensure you protect and exploit your rights to your intellectual property - your self-published books. Orna Ross and Helen Sedwick provide a clear and helpful introduction.

February 22, 2019
Admin
Business & Planning, Process 7. Rights Licensing
1 Comment

Opinion: Why AI & Blockchain Will Be Game-changers for Indie Authors

What can artificial intelligence and blockchain do for you? Kathy Meis of Bublish gives a clear summary and a link to a free webinar on 13 February. (Can't make the event live? Register anyway to access post-event recording.)