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Personal Brand

Developing Your Personal Brand as an Author: Advanced Self-Publishing Podcast With Orna Ross and Joanna Penn

Does your personal brand as an author match your books? When we’ve been publishing for a while, we can sometimes lose sight of our author brand and what it’s saying to our readers. In this Advanced Self-Publishing Podcast episode, Orna Ross and Joanna Penn talk about pivots they needed to make to their author branding to make it more relevant and personal—and the lessons learned along the way.
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Free Author Platform

Free Ways to Grow an Author Platform, With Orna Ross and Dan Parsons: Beginner Self-Publishing Podcast

Today on the #AskALLi Beginner Self-Publishing podcast: Free ways to grow an author platform. What is an author platform? If you’re just setting out as an indie author, how do you build one? In this episode, ALLi Director Orna Ross and Content Production Manager Dan Parsons outline the fundamental pillars that uphold a good author platform—one that spreads your message and sells your books—without spending a fortune on advertising.
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Indie Publishing News Story

Indie Publishing is a Great News Story: Self-Publishing News Podcast with Howard Lovy

Today on Self-Publishing News: Indie publishing is a great news story! I've given ALLi News Editor Dan Holloway the month off while I focus on the 10th anniversary of the Alliance of Independent Authors. I recently flew from my hometown of Traverse City, Michigan, to London to attend the London Book Fair, where my colleagues at ALLi were celebrating a decade since our founder, Orna Ross, launched the self-publishing group at 2012's book fair. I come from a journalism background, so I did what I enjoy doing at events like this. I interviewed people. And, today, I'll feature many of their voices about where indie publishing has been, where it is today, and where it's going.
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Ten Years Of Self-Publishing

Ten Years of Self-Publishing: A Personal Look Back and Forward. Advanced Self-Publishing Podcast With Orna Ross and Joanna Penn

On the Advanced Self-Publishing Podcast: Ten years of self-publishing. As part of its anniversary celebrations, ALLi has been looking back at the past decade —and forward towards the next. In this podcast episode, Orna Ross and Joanna Penn offer a personal perspective on how the unfolding trends of the past ten years affected their own writing and publishing and their hopes and intentions for the next ten years.
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Book Fairs

Are Book Fairs the Right Place for Indie Authors? With Orna Ross and Dan Parsons: Foundational Self-Publishing Podcast

Today on the #AskALLi Foundational Self-Publishing podcast: Are book fairs the right place for indie authors? Recorded at the London Book Fair, this podcast focuses on how indie authors can make the most of publishing conferences like this one. ALLi Director Orna Ross and Production Manager Dan Parsons talk about networking for indie authors. What you should know before walking into the chaos and crowds of a book fair.
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Inspirational Indie Author Interview. Orna Ross

Inspirational Indie Author Interview. Orna Ross: ALLi Founder Looks Back on a Decade of Advocacy for Indie Authors

My ALLi author guest this episode is Orna Ross, director of the Alliance of Independent Authors. I'm having her on as a special guest to celebrate ALLi's tenth birthday. It was at the London Book Fair in 2012 that Orna announced the formation of a group to help, and advocate for, the growing number of indie authors who were demanding to be heard. And in the last decade, ALLi has grown far bigger than even she had imagined.
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Started As Indie Authors

What We Wish We Knew When We Started as Indie Authors, With Orna Ross and Dan Parsons: Foundational Self-Publishing Podcast

Today on the #AskALLi Foundational Self-Publishing podcast: What we wish we knew when we started as indie authors. To celebrate the ten-year anniversary of the Alliance of Independent Authors, ALLi Director Orna Ross and Production Manager Dan Parsons discuss all the things they wish they knew when they first started out as authors.
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Rewriting

Stages of the Writing Craft: When is it Worth Rewriting? Advanced Self-Publishing Podcast With Orna Ross and Joanna Penn

On the Advanced Self-Publishing Podcast: Stages of the writing craft. As indie authors, we can update our books whenever we want. For some authors, this feature of digital publishing is a curse, igniting perfectionism and endless tinkering. Even the most productive self-publisher can decide to do a major rewrite of an old project.
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