How to write a trilogy - Rosalind Minett shares the lessons she learned while writing her Relative Invasion trilogy.
If you've ever pulled out your hair trying to figure out how to add spaces between paragraphs, or to bold or italicize your font when formatting book blurb on your Amazon KDP dashboard, you'll appreciate these HTML (hypertext markup language) tips from Rob Johnson.
Why you need to make sure your writing is the best it can be before you invest in marketing it - tough love on the importance of writing craft from ALLi Author Advice Center Manager Debbie Young, herself the author of a series of cozy mysteries
Commissioning your first cover is one of the most exciting parts of the publshing journey. It's often the first time your book 'feels' real because you get to see it in a tangible way. But it's also scary because all of us want to have the perfect book cover for our story. ALLi prides itself on its approved partner directory and vetted services. Author member Helen Baggott tells us about her experience of finding a designer and receiving her first cover.
The longer you're in an industry, the more knowledge and information you build. But, in a way, the more blinkers you wear too. It's hard to remember those early days of no readers and single sale days. But there's a huge number of debut authors publishing every day. Author member Alastair Crombie has just launched his first book and is here to explain what marketing from a standing start is like in the current market.
First impressions matter, both in person and for selling books. But when you've finished your 70,000-word fiction masterpiece, the prospect of condensing it into a 150-word book blurb is overwhelming enough without also needing a one-line tag to catch a reader's eye. ALLi Partner Member Adam Croft explains how spending a little time with your hook and new book blurb could earn you thousands.
In an ever-changing industry, lots of marketing tactics go in and out of fashion more often than I have hot dinners. But sometimes marketing isn't about generating sales, but growing awareness and building an audience. ALLi author member Sue Wickstead explains why you should do an indie author blog tour.
Facebook pages are a staple of every indie author's marketing box. Whether it's for advertising or organic reach, they've been a vital asset for years. But with an increasingly saturated Facebook feed, the organic reach you're able to get without paying has shrunk to virtually nothing. ALLi author member Maggie Lynch shares her top tips for boosting organic Facebook reach for authors.
Many indie authors struggle with how to handle their author photo. They’re shy, or modest, or frugal, and don’t want to hire a professional photographer “just” for their author photo. Here’s why Boni Wagner-Stafford, ALLi's communications manager and co-founder of ALLi Partner Member Ingenium Books, believes you should.
Whether you're in KU or your books are wide, Amazon ads are a key tool in your marketing box. But setting up a UK Amazon ads account can be tricky. In today's post, Rachel McCollin is teaching us how to do just that.
Facebook ads can be daunting, but if you get them right, they can also sky rocket your book sales. Katherine Smith discusses seven Facebook advertising basics you can implement when using the platform to grow your readership.
With book marketing consistently ranked as one of the top challenges for the self-publishing author, you might wonder whether paying to participate in book fairs is worth the money and the effort. Indie author and ALLi member Sue Rovens provides recommended do's and don't's for a successful book fair, based on her personal experience.