With the dawn of a new year, it's a great time to pick up a new habit, hobby or skill. Then there's the bargains to be had with sales and discounts. Or perhaps you're more of a gadget and software fan. When it comes to the latter, there's a lot of tech and software at the indie author's disposal, so much so it can be overwhelming. Fear not, Tim Lewis, science fiction and fantasy author, social media specialist and host of ALLi’s weekly #indieAuthorChat on Twitter, threw this question to the ALLi Facebook members forum in preparation for the recent SelfPub conference. Nominations poured in, and the result is a definitive list of 100 must-have tools for writing, editing, design, production and distribution—this is the ultimate guide to tools and tech for indie authors.
On the ALLi Twitter chat (#indieAuthorChat) this week we asked questions about How to Build a Simple Marketing Strategy with Roger Edwards
As we near the end of the year, the Alliance of Independent Authors AskALLi team wanted to use December to look back at 2020 and the range of ultimate guides and posts we've created to help you write, publish and market your books. Today, we've collated all of the marketing posts, podcasts and books from the team to help you improve your marketing skills. Here are the best marketing tips of 2020.
In this edition of the AskALLi Fiction and Nonfiction podcast, Orna Ross and Sacha Black talk about the value of getting help with your author business when you’re feeling overworked, overwhelmed, or stuck. Where do you find good help? Do novelists need the same kinds of assistance as nonfiction authors?
Marketing can seem like a big bad monster when you're first starting out in the world of indie publishing. But really, it's just another tool in your box, another method for building an audience and raising awareness of your brand and your books. There are a thousand different ways you can market your book, but one that stands the test of time is influencer marketing. But what is it? And how do you even make contact with influencers? This week, the Alliance of Independent Authors AskALLi team dives deep into the world of influencer marketing for authors.
On the ALLi Twitter chat (#indieAuthorChat) this week we asked questions about Entering Book Awards with Hannah Jacobson
A to-do list works as a planning method only for those writers who have third-party publishers (and other people whose job is straightforward and singular). If all you have to do today, tomorrow, and forever is get words done, drafted and delivered, then a list will serve you just fine. But indie authors are creative directors of an author-publishing business, a much more complex endeavor.
For the next edition of the Alliance of Independent Authors International Insights hosted by Mark Williams of The New Publishing Standard, we’re sticking with global book distributors this week. Today focuses on Kobo.
In this #AskALLi Self-Publishing Fiction & Nonfiction Salon, Sacha Black interviews Orna Ross about the concept of ACCESS Marketing from her new book, Creative Self-Publishing. ACCESS stands for Attract, Captivate, Connect, Engage, Subscribe, Satisfy, Sell and ACCESS marketing is a carefully crafted sequence of communications—which you also use to get words for your work-in-progress—that gives you direct access to the right readers for your books.
Getting a look at your first book cover is one of the most exciting parts of the publishing journey. It’s often the first time your book ‘feels’ real because you get to see it in a tangible way. But it’s also scary because everyone knows first impressions count. What if the cover is off genre, what if it doesn't resonate? We all want the perfect book cover for our book. ALLi prides itself on its approved partner directory and services vetted by our Watchdog Desk, if you want to search for trusted cover designers, start there. Today's post is all about finding the perfect book cover. With special thanks to Helen from ALLi Partner members Miblart, Jane Dixon-Smith ALLi partner member from JD Smith Design, and ALLi partner member and author, Helen Baggott.
In a three-part series starting last week, the Alliance of Independent Authors #AskALLi team explores mailing lists, how to set them up, how to grow them, manage them and most importantly, build and sustain relationships and connections with your readers. With deep thanks to all of our members who contributed insightful comments and a special thanks to... This is the ultimate guide to mailing lists for indie authors part 2: mailing list growth.
For the next edition of the Alliance of Independent Authors International Insights hosted by Mark Williams of The New Publishing Standard, we’re moving on to online book fairs. If you missed our introduction series to global book markets, you can read them here: Africa, India and China markets in Asia, the Middle East North Africa markets, the Ibero-America markets, the Asia-Pacific markets and the European markets, and also a special edition on the English-language markets. This is international insights: online book fairs.