It's standard practice in the publishing trade to produce what's usually referred to as an Advance Information sheet in the run-up to a new book's launch. In this post, we'll explain what AI sheets are, how they're used, and why…
ALLi's blog editor Debbie Young pays tribute to one of the less usually discussed advantages of being an indie author: their speed of respond to requests from journalists. In idle moments (ha!) one of the many things I do besides…
Two years on from "sockpuppetgate" - when certain authors were discovered to be posting negative reviews of books they deemed to be in competition with their own - there is still confusion and dissent about the ethics and etiquette of…
Understanding how book bloggers operate will help you approach them in the right way and increase your chance of gaining traction for your self-published books on their websites. I'm therefore very pleased to interview today a prominent book blogger, Stephanie M Hopkins,…
In the run-up to the publication of her second novel The Labyrinth Year, the sequel to Baby, Baby, British indie author Claire Weiner (who writes as Mari Howard) considers the process of soliciting and receiving book reviews, and debates whether…
Award-winning Canadian novelist Dianne Greenlay shares her experience of three blog tours, to help other self-published authors considering using this route to reach more readers I am an author of an ongoing series of books that, while getting good reviews, has only…
Book publicity expert Ben Cameron describes the Netgalley service used by trade publishers to put books in front of reviewers and book bloggers, to help you consider whether it might be worth using for your self-published book. NetGalley is an…