Events Calendar

Maximize Book Awards

How to Find and Maximize Book Awards to Boost Your Author Platform with Matty Dalrymple and Hannah Jacobson

On the Self-Publishing with ALLi podcast, Campaigns Manager Matty Dalrymple interviews Hannah Jacobson about how indie authors can find and make the most of book awards. Their conversation covers everything from spotting red flags and budgeting for entry fees to using nominations and wins to boost visibility, strengthen a book’s metadata, and open doors to opportunities like BookBub Featured Deals. Jacobson, founder of Book Award Pro, also explains how awards can support authors at any stage of their publishing journey and offers practical tips on sharing award news without sounding self-promotional.
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Self-Publishing | With ALLi | Branding, | Marketing, | & Promotion | Proudly | Sponsored | By | Bookvault | Dale L. Robert…

Audio Interview: Building Your Author Platform in 2025

What does it really take to build a lasting author platform in 2025? In this episode of the Self-Publishing with ALLi Podcast, host Dale L. Roberts chats with indie author Kerrie Flanagan about what it means to grow and sustain an author brand in today’s crowded publishing world. From mastering the tools that matter to balancing multiple genres under different pen names, this conversation offers practical insights for authors looking to deepen their reader connections and expand their reach.
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The Ultimate Guide to Author Pen Names

You've finished a book. You're an author, congratulations. Now you need to decide if you publish under your name, or a pseudonym. Pen names can have a lot of emotion connected to them or they can be the freeing safety net you didn't know you needed. But why would you use one? When should you use one? What do you need to consider when choosing? That's the topic the Alliance of Independent Authors AskALLi team is covering today: the ultimate guide to pen names.
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Free Author Platform

Free Ways to Grow an Author Platform, With Orna Ross and Dan Parsons: Beginner Self-Publishing Podcast

Today on the #AskALLi Beginner Self-Publishing podcast: Free ways to grow an author platform. What is an author platform? If you’re just setting out as an indie author, how do you build one? In this episode, ALLi Director Orna Ross and Content Production Manager Dan Parsons outline the fundamental pillars that uphold a good author platform—one that spreads your message and sells your books—without spending a fortune on advertising.
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Pic Author Platform

The Ultimate Guide to Building A Solid Author Platform

Authors get very confused about the question of building a solid author platform. What is it, exactly? How is one built? Should we try to build it or let it form organically? If our books are good enough, is that in itself enough to create a great author platform? Today, the Alliance of Independent Authors'  AskALLi team brings you the ultimate guide to building a solid author platform.
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Book Publicity Tips for Self-Publishers. Part One: Blogs

Book blog are great publicity for independent authorsGUEST POST: By Ben Cameron of Smith Publicity.

For publicity purposes, there are essentially two kinds of blogs, those that are an offshoot of another form of media, such as a newspaper, magazine or radio show; and those that are independent stand-alones. Either way, they are usually written by a single individual or a small group and have a very personal feel to them.

Like people, blogs can be quirky, opinionated and prejudiced. You are off to a great start if you think if them as people – as funny as your Aunt Bessie or grumpy as your old Uncle Carl.

1)  Blogs Are Not an Afterthought

When it comes to media, some rank contacts in order of ‘importance’, with television being the golden ticket and blogs being something you try once other

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