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Establishing Your Author Platform

Establishing Your Author Platform With Sacha Black and Orna Ross: Self-Publishing Fiction & Nonfiction Podcast

In this month’s Fiction & Nonfiction Self-Publishing Salon, Sacha Black and Orna Ross explore the importance of establishing your author platform. They explain how to establish an effective platform in today’s digital publishing environment. Topics covered include:   What is…

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Pic Author Platform

The Ultimate Guide to Building A Solid Author Platform

We're living in a digital age, which means no matter how you're published, you need some kind of platform to connect with readers. Author platforms are made more important by international crises like Covid-19. Today’s post outlines how you can create a platform. This is the ultimate guide to author platforms.
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Book Publicity Tips for Self-Publishers. Part One: Blogs

Book blog are great publicity for independent authorsGUEST POST: By Ben Cameron of Smith Publicity.

For publicity purposes, there are essentially two kinds of blogs, those that are an offshoot of another form of media, such as a newspaper, magazine or radio show; and those that are independent stand-alones. Either way, they are usually written by a single individual or a small group and have a very personal feel to them.

Like people, blogs can be quirky, opinionated and prejudiced. You are off to a great start if you think if them as people – as funny as your Aunt Bessie or grumpy as your old Uncle Carl.

1)  Blogs Are Not an Afterthought

When it comes to media, some rank contacts in order of ‘importance’, with television being the golden ticket and blogs being something you try once other

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