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Pic Author Platform

The Ultimate Guide to Building A Solid Author Platform

Authors get very confused about the question of building a solid author platform. What is it, exactly? How is one built? Should we try to build it or let it form organically? If our books are good enough, is that in itself enough to create a great author platform? Today, the Alliance of Independent Authors'  AskALLi team brings you the ultimate guide to building a solid author platform.
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Book Publicity Tips for Self-Publishers. Part One: Blogs

Book blog are great publicity for independent authorsGUEST POST: By Ben Cameron of Smith Publicity.

For publicity purposes, there are essentially two kinds of blogs, those that are an offshoot of another form of media, such as a newspaper, magazine or radio show; and those that are independent stand-alones. Either way, they are usually written by a single individual or a small group and have a very personal feel to them.

Like people, blogs can be quirky, opinionated and prejudiced. You are off to a great start if you think if them as people – as funny as your Aunt Bessie or grumpy as your old Uncle Carl.

1)  Blogs Are Not an Afterthought

When it comes to media, some rank contacts in order of ‘importance’, with television being the golden ticket and blogs being something you try once other

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