This week, ALLi Director Orna Ross and Campaigns Manager Melissa Addey discuss ALLi's advocacy work, starting with the Open Up to Indie Authors campaign. This campaign encourages and aids (and occasionally calls out!) the publishing and literary industries to include self-publishing authors in their programs, events, festivals, prizes, listings, and reviews. It's not all about what ALLi does: all indie authors can help with this campaign, find out what a difference three of ALLi's author members recently made by opening up a prestigious author-in-residence opportunity. 

Frankfurt Book Fair prompts European writers' groups to call for the EU's AI Act to be tough on transparency. Welcome to Self-Publishing News with ALLi News editor Dan Holloway, bringing you the latest in indie publishing news and commentary.

Today on the new Reaching More Readers podcast: There is no marketing magic bullet. With the overwhelming options for marketing and promoting a book, what can indie authors do to get their books into more readers' hands? There might not be one magic bullet, but there are proven strategies and techniques indie authors can use to build a plan that works for you. Dale L. Roberts and Holly Greenland explore the many facets of book marketing.

My ALLi guest this episode is author, Mary Ladd, who began her career as a food writer and editor before she was hit with both cancer and long COVID, which changed the trajectory of her life. Now, she successfully crowdfunds books written by and for others who are facing severe health crises.