Events Calendar

Alliance Of Independent Authors | Debuts, Awards, TV Buzz, And More: ALLi Member Milestones April 2025 | AskALLi Team

Debuts, Awards, TV Buzz, and More: ALLi Member Milestones April 2025

This regular post from the Alliance of Independent Authors celebrates ALLi member successes to inspire our indie author community. Our ALLi Member Milestones, April 2025, celebrate the successes of author members Kelle Lima, S. G. Baker, Amy M. Le, Gary Corbin, Marcha Fox, Barbara Mostella-Oliver, Catherine Matthews, Anna Lucia, L. S. Westhoff, and Mark David Gerson. Congratulations to all those featured in this month’s roundup and to everyone in our community who has hit a milestone!
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Self-Publishing | With ALLi | Conference | Highlight | SelfPublishingAdvice.org/podcast

StorySelling for Authors: Self-Publishing Conference Highlight

Join Bill Mueller in this session for novelists, poets, and nonfiction authors who want to harness the power of StorySelling to create deeper connections with their audience and encourage them to purchase. Learn the psychology behind why stories work, a life-changing technique for uncovering and crafting compelling stories from your own experiences, and how to seamlessly integrate stories into your marketing and promotional materials across a wide variety of platforms.
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Alliance Of Independent Authors | Book Excerpt From ‘Creative Self-Publishing’ | What Does Success Look Like? | Orna Ross.

Book Excerpt from ‘Creative Self-Publishing:’ What Does Success Look Like?

Welcome to a new monthly feature on the Self-Publishing Advice blog, where we highlight standout titles from ALLi’s library of self-publishing guidebooks. This month, we’re featuring an excerpt from Creative Self-Publishing, written by ALLi Director and Founder Orna Ross. You can purchase a copy of the book in our bookstore, or, if you're an ALLi member, you can download this and all of our guidebooks for free in the Member Zone—just log in and go to “Publications.”
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Alliance Of Independent Authors | The Coming Year | In Self-Publishing | Ricardo Fayet On Marketing

The Coming Year in Self-Publishing: Ricardo Fayet on Marketing

Each year, ALLi Campaigns Manager Matty Dalrymple meets with each of our advisers to discuss what they see on the horizon in their advisory area that indie authors should be aware of. In this installment, Matty sits down with Ricardo Fayet, ALLi's marketing adviser, co-founder of author services marketplace Reedsy, and author of How to Market a Book, to explore what’s ahead in book marketing. From leveraging AI as a time-saving tool to making the most of tried-and-true marketing strategies, Fayet shares his insights on what’s working—and what’s not—for indie authors.
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Building Authentic Connections

Building Authentic Connections with Your Audience: The Self-Publishing with ALLi Podcast Featuring Dale L. Roberts

In this episode of the Self-Publishing with ALLi podcast, host Dale L. Roberts chats with branding expert Dan Blank about building authentic connections, balancing creativity with marketing, and the key role of branding in an author’s success. Dan shares tips on audience growth, cost-effective strategies, avoiding pitfalls, and staying true to your voice while adapting to trends.
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Creating Courses

Creating Courses from Nonfiction Books

Creating courses from nonfiction books is a growing strategy for authors to expand their reach and impact. Advances in online learning tools and platforms have made it easier for self-publishers to transform their books into engaging educational experiences, generating additional income and fostering deeper connections with readers. Success depends on a clear understanding of the new technologies and best practices that have emerged since we last covered this topic in 2017.
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Releasing A Second Edition

How to Plan and Release a Second Edition of Your Self-Published Book

In this post from the Alliance of Independent Authors, we are joined by guest blogger Karen Williams, bestselling book mentor, author of 10 books and a TEDx speaker. Karen shares her advice and experience on releasing a second edition of a self-published book; answering key questions and recommending what you should consider. This post focuses on non-fiction books.
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Marketing Forever Mindset

The Marketing Forever Mindset: Self-Publishing Conference Highlight

One of the most interesting insights from the Big Indie Author Data Drop is that even highly successful indie authors maintain a "marketing forever mindset," recognizing that marketing remains their responsibility. Despite using various tools and assistance, marketing is a constant task. Many emerging or struggling indie authors expressed that they least enjoy marketing, highlighting the need for a mindset shift from reluctant to proactive marketing.
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