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Passion Projects

Writing, Publishing, and Marketing Passion Projects: Publishing for Profit with Orna Ross and Joanna Penn

Your first book is often a book of the heart—a book you must write—but once your publishing business is more developed, how do you know when to submit to the muse, when to "write to market," or at least consider business outcomes? In this Publishing for Profit podcast, Orna Ross and Joanna Penn talk about passion projects and why they are even more important for authors in an age of generative AI, plus tips for writing, publishing, and marketing these truly personal books.
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Leveling Up

Leveling Up Your Publishing and Taking a New Turn: Publishing for Profit with Orna Ross and Shanaya Wagh

In this first episode of the new Publishing for Profit stream: Levelling up your publishing and taking a new turn. Orna Ross introduces Indian author Shanaya Wagh, aka Shana Frost, also an intern at the Alliance of Independent Authors. Both authors, at different stages in their publishing businesses, are leveling up. They discuss what led to their decision, how to know when a change is needed, and how to build a more profitable structure from what you’ve achieved already.
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