Book Promotion & Marketing Advice Archives - Alliance of Independent Authors: Self-Publishing Advice Center

Go Exclusive or Wide: Which is Best for your Book? #AskALLi Self-Publishing Fiction and Nonfiction Salon with Boni Wagner-Stafford and Adam Croft

October 16, 2019
Howard Lovy
Book Production & Distribution Advice, Book Promotion & Marketing Advice
0 Comments

Going wide and being selectively exclusive is definitely the safest way to a sustainable and scalable author business. But is it…

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How To License Your Publishing Rights: AskALLi Advanced Self-Publishing Salon with Orna Ross and Joanna Penn

October 9, 2019
Howard Lovy
Book Production & Distribution Advice, Book Promotion & Marketing Advice, Writing Advice
0 Comments

Orna and Joanna attended the Brand Licensing Show in London and bring back advice and information on publishing rights, deal-making, negotiation,…

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How Indie Authors Can Sell More Nonfiction Books

September 30, 2019
Maryann Jacobsen
Book Promotion & Marketing Advice, Running An Author Business
0 Comments

Paid ads and hard marketing isn't for everyone. But in a pay to play market, what else is there? Maryann Jacobsen, ALLi author member, looks to content marketing to sell more nonfiction books. While nonfiction book marketing strategies may come and go but there is one strategy that still works: writing killer blog posts.

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Introduction to the Indie Author Translation Rights Program

September 28, 2019
Sacha Black
Book Promotion & Marketing Advice, Publishing Rights & Contracts
2 Comments

ALLi is now into the first series of meetings with the authors selected to participate in the experimental indie author translation rights program. You may have seen our earlier announcement of the program's launch here on our blog, and you may have seen a presentation about it in our recent Self-Publishing Advice Conference in conjunction with Digital Book World 2019. We don't want you to miss out on any aspect of this ground-breaking program, and we're widely sharing our introduction to the program here.

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Outside the Box Book Marketing

September 27, 2019
Lesley Tither
Book Promotion & Marketing Advice, Running An Author Business, Writing Advice
2 Comments

Let me ask you a question... When was the last time you stepped out from behind the screen and connected – in person – with new readers? In a saturated world, finding fresh ways to market your books and find new readers is increasingly difficult. However, author member Lesley Tither shows us how a little outside the box thinking can create amazing results.

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What is Hybrid Publishing and Should I Consider It? More Questions Answered; AskALLi Member’s Q&A with Orna Ross and Michael La Ronn; News with Daniel Holloway

September 25, 2019
Howard Lovy
Book Production & Distribution Advice, Book Promotion & Marketing Advice, Writing Advice
4 Comments

What is hybrid publishing and should I consider it? That is among the questions answered this month on our monthly Member…

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How to DIY PR for Indie Authors

September 19, 2019
Helen Baggott
Book Promotion & Marketing Advice, Running An Author Business
0 Comments

PR can feel like a mystery to writers. It's done by experts and those in the field or the industry. But author member, Helen Baggott is here to remove the mystery and tell us how we can DIY PR as indie authors.

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Book Blurbs, Book Hooks! #AskALLi Self-Publishing Fiction and Nonfiction Salon with Orna Ross, Boni Wagner-Stafford, and Adam Croft

September 18, 2019
Howard Lovy
Book Promotion & Marketing Advice, Writing Advice
0 Comments

Orna Ross, Adam Croft, and Boni Wagner-Stafford discuss the similarities, differences, and key elements in your book blurbs. What must every…

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What the Ideal Author Website Looks Like

September 16, 2019
Laksmhi Padmanaban
Book Promotion & Marketing Advice, Running An Author Business, Self-Publishing LIfe
2 Comments

Whether you use your website for content marketing or as a static home for information about you and your books, a website – in this day and age – is a must for all authors. Partner members, AllAuthor, are here to tell us what an ideal author website should contain.

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Self-Publishing Advice Conference Highlights: Social Media Book Marketing Strategies, With Rachel Thompson

What can you do today to master social media book marketing strategies? Which strategies work and which are a waste of…

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#SelfPubCon Speaker Line Up

September 9, 2019
Sacha Black
Beginning Self-Publishing, Book Promotion & Marketing Advice, Running An Author Business, Self-Publishing News
2 Comments

The Self-Publishing Advice Conference is almost upon us Digital Book World kicks off this week and there's just five days to go until our own #SelfPubCon. While we’re preparing the presentations, I thought I’d share the schedule so you can plan your conference attendance.

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How to Get Editorial Reviews for Your Self-Published Book

Who says it's impossible to get editorial reviews for your self-published book? Granted, it may not seem easy, and as indie authors we may not have the established relationships with endorsers that traditional publishers have. But as Boni Wagner-Stafford explains, that's no reason not to try.

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