Book Promotion & Marketing Advice Archives - Alliance of Independent Authors: Self-Publishing Advice Center

Poetry Marketing on a Budget

August 22, 2019
Jessica Cotten
Book Promotion & Marketing Advice, Debate & Opinion, Self-Publishing LIfe
0 Comments

Poetry is an age-old art for writers, and at last, it seems to be gaining notoriety. But with the boom in poetry business, the market, like all others becomes saturated. So how does one market poetry? Especially on a budget? That's something author member Jessica Cotten is here to explain.

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Help! Someone is Pirating My Book; More Questions Answered; AskALLi Member’s Q&A with Orna Ross and Michael La Ronn; News with Daniel Holloway

August 21, 2019
Howard Lovy
Book Promotion & Marketing Advice, Self-Publishing News, Writing Advice
0 Comments

Help! Someone is pirating my book. This is among the questions answered and concerns addressed in this week's AskALLi, the Self-Publishing Advice…

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Ten Nonfiction Elements That Boost Your Business

August 19, 2019
Karen Williams
Book Production & Distribution Advice, Book Promotion & Marketing Advice, Running An Author Business
0 Comments

Years of experience make an industry expert. But it's often not until they have a nonfiction book in their expertise area that they become speakers and propel their business into the limelight. But should all businesses have nonfiction books? Partner member, Karen Williams from The Book Mentor, thinks that if you do write a book on your expert area, there are ten nonfiction factors that make business boom which should be included.

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A Simple Book Marketing Timeline for Holiday Sales

August 16, 2019
Penny Sansevieri
Book Promotion & Marketing Advice, Running An Author Business, Self-Publishing LIfe
2 Comments

Most people look forward to holiday season, but for indies, the price of advertising goes up and sales are harder to come by because the market is more competitive. But if you spend time building a sustainable business and reader-base then you can set yourself up for success. Partner member from Author Marketing Experts, Penny Sansevieri, talks us through a simple book marketing timeline.

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Book Branding and Author Branding: What’s in a Name? #AskALLi Self-Publishing Fiction and Nonfiction Salon with Orna Ross, Boni Wagner-Stafford, and Adam Croft

In the first of our new shows comparing the perspectives of fiction and nonfiction, Orna Ross, Adam Croft, and Boni Wagner-Stafford…

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How to Create and Run an Indie Author Podcast

August 9, 2019
Holly Lyne
Book Promotion & Marketing Advice, Running An Author Business, Self-Publishing LIfe
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If you've hung around the indie sphere long enough, then the audio boom isn't news. The question is, are you capitalising on it? Starting an author podcast is work, but it's good work that will reap benefits for the long term. Author member Holly Lyne is here to teach us how to start an author podcast.

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Artificial Intelligence and the Indie Author: AskALLi Advanced Self-Publishing Salon with Orna Ross and Joanna Penn

August 7, 2019
Howard Lovy
Book Production & Distribution Advice, Book Promotion & Marketing Advice, Writing Advice
0 Comments

Artificial intelligence sounds like a very futuristic term but you have already experienced it in your author business, from the Amazon…

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ALLi Launches 2019-2020 Season of #AskALLi Broadcast Salons

After taking a break for the month of July, 2019, the #AskALLi broadcast salons are back for a new season. As ALLi Communications Manager Boni Wagner-Stafford tells us, there's a bunch that's new: new shows, new co-hosts, and a new sponsor for the 2019-2020 broadcast season.

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Audiobook Price-Fixing by Audible: Is It Coming to An End?

August 1, 2019
Tim McConnehey
Book Production & Distribution Advice, Book Promotion & Marketing Advice, Running An Author Business
1 Comment

The current economics of producing an audiobook is an uphill battle, especially for indie authors. How much of this is due to “price-fixing” by Audible? ALLi Partner Member Tim McConnehey predicts a continued boom in audiobook popularity, and some welcome changes in the way Audible conducts its business.

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Encore Month: How to Write a Trilogy

July 18, 2019
Rosalind Minett
Book Promotion & Marketing Advice, Self-Publishing LIfe, Writing Advice
1 Comment

How to write a trilogy - Rosalind Minett shares the lessons she learned while writing her Relative Invasion trilogy.

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Encore Month: Simple Tips for Formatting Your Book Blurb

If you've ever pulled out your hair trying to figure out how to add spaces between paragraphs, or to bold or italicize your font when formatting book blurb on your Amazon KDP dashboard, you'll appreciate these HTML (hypertext markup language) tips from Rob Johnson.

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Encore Presentation: Wattpad Author Jandra Sutton June 2018

June 30, 2019
Howard Lovy
Book Production & Distribution Advice, Book Promotion & Marketing Advice
0 Comments

Welcome to encore month. For the next few Sundays, we'll be sharing some of our most popular podcasts from the last couple of years. First up we have Jandra Sutton, a Wattpad author, and Ashleigh Gardner, from Wattpad Studios.

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