How to DIY PR for Indie Authors
PR can feel like a mystery to writers. It's done by experts and those in the field or the industry. But author member, Helen Baggott is here to remove the mystery and tell us how we can DIY PR as indie authors.
ALLi’s Top Tips for Reaching Readers in 2013
Self-published authors, by definition also responsible for their own book promotion, often feel overwhelmed by the number of marketing opportunities…
Book Publicity Tips for Self-Publishers. Part One: Blogs
GUEST POST: By Ben Cameron of Smith Publicity.
For publicity purposes, there are essentially two kinds of blogs, those that are an offshoot of another form of media, such as a newspaper, magazine or radio show; and those that are independent stand-alones. Either way, they are usually written by a single individual or a small group and have a very personal feel to them.
Like people, blogs can be quirky, opinionated and prejudiced. You are off to a great start if you think if them as people – as funny as your Aunt Bessie or grumpy as your old Uncle Carl.
1) Blogs Are Not an Afterthought
When it comes to media, some rank contacts in order of ‘importance’, with television being the golden ticket and blogs being something you try once other