In the Reaching More Readers podcast, Dale L. Roberts and Holly Greenland dive into the key elements of a successful marketing strategy for nonfiction indie authors. They emphasize the importance of "findability," ensuring your books reach the right readers at the right time, and highlight the role of strategic thinking in making the most of your marketing efforts. From author websites and book covers to social media and physical marketing materials, Dale and Holly offer concise, top tips to enhance your book's visibility and deepen your connection with your audience.
