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ACCESS Marketing

Using ACCESS Marketing to Get Your Book In Front of the Right Readers, With Sacha Black and Orna Ross: Self-Publishing Fiction & Nonfiction Podcast

In this #AskALLi Self-Publishing Fiction & Nonfiction Salon, Sacha Black interviews Orna Ross about the concept of ACCESS Marketing from her new book, Creative Self-Publishing. ACCESS stands for Attract, Captivate, Connect, Engage, Subscribe, Satisfy, Sell and ACCESS marketing is a carefully crafted sequence of communications—which you also use to get words for your work-in-progress—that gives you direct access to the right readers for your books.
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