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Book marketing for Indie authors: Calls to Action

In an age where readers have more choices than ever, authors need to do more than just write a great book. They must also know how to effectively harness and engage their audience. One powerful tool to do this is the Call to Action, or CTA. Which is why the Alliance of Independent Authors AskALLi team is examining what well-crafted calls to action can do.
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ALLi Team Updates

ALLi Team Updates

If you've spent any time with the Alliance of Independent Authors you'll see particular faces either in the forum or on in posts more than others. Behind the scenes, the team does a huge amount of work that we don't always talk about. So today, we wanted to share some highlights and ALLi team updates from our recent meeting.
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Writing A Series

Writing a Series With Dan Parsons and Melissa Addey: Beginners Self-Publishing Podcast

In today's Beginners Self-Publishing Podcast: writing a series. Oscar Wilde, Emily Brontë, and Silvia Plath only wrote one book. History tells us it’s possible to “make it” with just one title, but is that still true today? Generally, no. It can happen, but most modern authors need a series for a range of reasons. In this episode, ALLi’s Product Marketing Manager Dan Parsons and Campaigns Manager Melissa Addey discuss why series help authors build a business. Plus, they outline the forms series can take and explore a range of tips authors can use to maximize the value of a series.
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