Opening the Purse: Public Money & Indie Authors: DEBBIE YOUNG, PETER URPETH, GEMMA SELTZER, NICOLA SOLOMONS

In this episode of Self-Publishing with ALLi, Dale L. Roberts talks with Andrea Jo DeWerd, a book marketing expert, about the essentials of author branding and marketing. Andrea explains how to create a memorable brand, build a cohesive author presence, and use social media effectively. She also discusses boosting book sales through in-person events and community engagement, debunks common marketing myths, and offers practical tips for public speaking and identifying the right opportunities for your audience.

The case of publishing against the Internet Archive has come to an end. The story could be summed up, to continue the literary allusions, as a tale of two blog posts. For the Internet Archive, this is the worst of times. Their comment on the closing of the legal chapter against them is short and melancholy. At the heart of it is a simple statement, referring to September’s decision upholding the complaint in Hachette v. Internet Archive: “The Internet Archive has decided not to pursue Supreme Court review.”

This year has flown by once again! As December unfolds, we’ll take a look back at the top posts from the Alliance of Independent Authors blog over the past year. If you missed any of our weekly insights, advice, or case studies, don’t worry—we’ll be rounding up the highlights throughout the month. To start things off, here’s a selection of the best self-publishing business and planning advice featured on the blog in 2024.