Book Marketing: A Case Study of the Benefits of Reading in Public – at Novel London
Online interaction and social media networking is all very well, but you can't beat real life. Reading your work in…
How to Set Up and Run an Indie Author Collective
Every ALLi member knows there is power in authors working together. Whether it is through large organisations or small groups,…
Opinion: What Does an Indie Author Fair Need to Succeed?
To help indie authors who are planning to set up their own literary events in 2015, Catriona Troth, part of…
How to Create a Pop-Up Bookstore
Catriona Troth, novelist and member of the influential Triskele Books collective, explains how to reach more readers for your self-published…
Opinion: Professional Societies – Opening Doors or Putting Up Barriers?
How do you choose which authors' societies to join, and will they let you in, if you're an indie author?…
Opinion: We Need to Talk About Content, Not Sales Figures
British indie author and journalist Catriona Troth provides a constructive riposte to the media's often over-reductive response to self-published authors'…
How To Reach Readers: Befriend Your Local Bookshop
Self-published author Catriona Troth describes how making friends with her local bookshop has helped her raise her profile as a…
BookCrossing. 50 Ways to Reach Your Readers #13
While no one is ever going to find a formula to guarantee your book those all important word of mouth…