How to build your Author email list with Giveaways and Content Marketing: Derek Murphy

June 4, 2017

[sc:bea2017hdr]

Derek Murphy built his email list of 8500+ young adult readers before he published his first novel; since then he's continued using book giveaways and targeted Facebook ads to reach new readers and grow his list to over 35K.

Along with content marketing strategies that let him reach readers with organic traffic, he's been able to go from zero to over $8000 a month in book sales (with very little marketing or adspend). These are techniques that work – but few authors are using them well.

#IndieAuthorFringe How to build your Author email list @creativindie http://bit.ly/2qxfDkF Share on X

What questions or feedback do you have for Derek Murphy? Leave him a comment below, or send him a Tweet using @creativindie and our event hashtag #IndieAuthorFringe

Click here to find out more about Derek Murphy

GIVEAWAY

Derek has been working on a *new* giveaway app for authors and am including it with a listbuilding course that will help you engage your readers, and he's give away 5 free copies.

Derek Murphy

Author: Indie Author Fringe

The Indie Fringe Author Conference takes place three times a year, in line with London Book Fair in April; Book Expo America in May and Frankfurt Book Fair in October

This Post Has 3 Comments

Content Marketing for Fiction and Nonfiction - Alliance of Independent Authors: Self-Publishing Advice Center says:
October 21, 2019 at 1:00 PM
[…] How to build your Author email list with Giveaways and Content Marketing: Derek Murphy […]
Reply
26 Top Posts on Book Marketing | Self-Publishing Advice Center says:
December 28, 2017 at 1:47 PM
[…] How to build your Author email list with Giveaways and Content Marketing: Derek Murphy […]
Reply
How to build your Author email list with Giveaways and Content Marketing: Derek Murphy | WordHarbour says:
June 4, 2017 at 11:34 AM
[…] Indie Author Fringe Derek Murphy built his email list of 8500+ young adult readers before he published his first novel; […]
Reply

Latest advice, news, ratings, tools and trends.

What the AI Act Draft Code of Practice Means for Authors: The Self-Publishing News Podcast with Dan Holloway

On this episode of the Self-Publishing News Podcast, Dan Holloway examines the European Union's AI Act Draft Code of Practice, focusing on its impact on copyright, transparency, and data use in AI training. He also reports on the growth of self-publishing, with over 2.5 million books self-published with ISBNs last year—a 7.2 percent increase—and discusses how the new measures aim to protect authors from unauthorized use of their work by AI platforms.

Subscription Gifts Increase Possible Revenue Streams: Self-Publishing News with Dan Holloway

Leaving aside those unfathomable creatures whose steady stream of purchases begins on December 26, thoughts are starting to turn at this time of year to subscription gifts and Christmas presents.

Europe’s AI Act — A Draft Code of Practice and Invitation for Feedback: Self-Publishing News with Dan Holloway

The European Union’s AI Act passed into law a few months ago to great acclaim from publishers and creatives. It was lauded for pushing back against the demands of big tech for self-regulation and placing the needs of creatives and consumers ahead of those of tech giants. Now we have the first indication of what the regulation to be imposed on the largest general-purpose AI platforms will look like. These include the likes of ChatGPT, Claude, and Gemini.

View all articles