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How To Build Your Author Email List With Giveaways And Content Marketing: Derek Murphy

How to build your Author email list with Giveaways and Content Marketing: Derek Murphy

Book Expo BEA 2017 IAF LogoThis post is part of Book Expo Indie Author Fringe, an online author conference that showcases the best self-publishing advice and education for authors across the world — harnessing the global reach of the Alliance of Independent Authors’ network. Our self-publishing conference features well-known indie authors and advisors, for 24 sessions over 24-hours, in a one-day extravaganza of self-publishing expertise straight to your email inbox.

We hope you enjoy this session. Let us know if you have any questions or input on this self-publishing topic. Visit our Hot Seat and join in the conversation there, or leave your questions and feedback in the comments section below.


Derek Murphy headshot

Derek Murphy built his email list of 8500+ young adult readers before he published his first novel; since then he’s continued using book giveaways and targeted Facebook ads to reach new readers and grow his list to over 35K.

Along with content marketing strategies that let him reach readers with organic traffic, he’s been able to go from zero to over $8000 a month in book sales (with very little marketing or adspend). These are techniques that work – but few authors are using them well.

#IndieAuthorFringe How to build your Author email list @creativindie Click To Tweet

What questions or feedback do you have for Derek Murphy? Leave him a comment below, or send him a Tweet using @creativindie and our event hashtag #IndieAuthorFringe

Click here to find out more about Derek Murphy


Derek has been working on a *new* giveaway app for authors and am including it with a listbuilding course that will help you engage your readers, and he’s give away 5 free copies.

Derek Murphy

Indie Author Fringe

The Indie Fringe Author Conference takes place three times a year, in line with London Book Fair in April; Book Expo America in May and Frankfurt Book Fair in October

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