In this insightful episode, Orna Ross unpacks the ACCESS Marketing framework—Attract, Captivate, Connect, Engage, Subscribe, Satisfy—to understand each stage in the process of attracting and ultimately satisfying your readers—in the most creative way possible.
The Creative Self-Publishing stream of the ALLi Podcast is sponsored by Orna Ross's Creative Planning Program for Authors & Poets. If you’re feeling daunted by the enormity of your writing and publishing goals, or overwhelmed by your to-do list, or you’re just not sure what way forward is best, Orna can help with a proven planning process devised specially for writers. Check it out at Patreon.com/OrnaRoss.
Listen to the Podcast: ACCESS Marketing
On the Creative Self-Publishing Podcast, Orna Ross unpacks the ACCESS Marketing framework—Attract, Captivate, Connect, Engage, Subscribe, Satisfy—to understand each stage in the process of attracting readers. Share on XDon't Miss an #AskALLi Broadcast
Subscribe to our Ask ALLi podcast on iTunes, Stitcher, Player.FM, Overcast, Pocket Casts, or Spotify.
About the Host
Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller’s “100 top people in publishing”. She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website.