Get Sticky: Create Top of Mind Awareness with Readers: JOY CAPPS

In the Reaching More Readers podcast, Dale L. Roberts and Holly Greenland discuss five compelling reasons why authors should maintain an email list. They address the common perception that email marketing is crucial for an author's business despite some authors' reluctance to embrace it. The hesitations often stem from concerns about time and effort, technical challenges, fear of spamming, and a lack of understanding or concern over costs. However, Dale and Holly argue that email marketing does not demand excessive time, expertise, or financial investment. With a plethora of online tutorials and free email marketing services available, the primary barrier for many is simply inexperience—a starting point for everyone.

Courts in Tokyo ruled that piracy site Manga-Mura should pay 1.7bn yen (US$10m) to three manga publishers in Japan for lost revenue.

This week ALLi member, fiction writer and author productivity advisor Delaney Diamond shares her advice for stress management for indie authors. Members from our ALLi member community over on SelfPubConnect have also shared their tips for stress reduction to support building a sustainable author career.