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Are Bookstores Worth it for Indie Authors?

For most indie authors writing today, traditional bookstores in the mall and on the high street fueled our writing ambitions and our love of reading as children. Most writers would be thrilled to see their books on display in bookstore windows, display tables and shelves. Despite the rise and rise of ebooks and audiobooks, and especially during the boom in online buying during the Covid-19 pandemic, physical bookstores are still a significant marketplace for readers to discover and buy books. However it is much more challenging for the indie author to sell books via bookstores than online. What are those challenges and does the benefit of reaching bookstores’ customers justify finding a place for bookstores in your business plan? This post asks the question: are bookstores worth it for indie authors?
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Best Book Distribution Tips of 2020 for Indie Authors

As we near the end of the year, the Alliance of Independent Authors AskALLi team wanted to use December to look back at 2020 and the range of ultimate guides and posts we've created to help you write, publish and market your books. Today, we've collated all of the distribution posts, podcasts and books from the team to help you improve your publishing skills. Here are the best distribution tips of 2020.
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Best Marketing Tips of 2020 for Indie Authors

As we near the end of the year, the Alliance of Independent Authors AskALLi team wanted to use December to look back at 2020 and the range of ultimate guides and posts we've created to help you write, publish and market your books. Today, we've collated all of the marketing posts, podcasts and books from the team to help you improve your marketing skills. Here are the best marketing tips of 2020.
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Author Imprint

Should You Create Your Own Author Imprint? Other Questions Answered by Orna Ross and Michael La Ronn in our Member Q&A Podcast

Should authors create their own imprint? Our #AskALLi Member Q&A is hosted by Michael La Ronn and ALLi Director, Orna Ross, and this month they'll be answering this question and more.
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Alliance of Independent Authors Self-Publishing Review 2020

This year has been difficult for many of us across the globe and industry. The pandemic has caused disruption for families, businesses and creativity alike. As we draw close to the end of the year, the Alliance of Independent Authors team looks back at 2020, both the difficulties and the successes as well as what may come next. This is the Alliance of Independent Authors Self-Publishing Review 2020.
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Author Mistakes

Lessons Learned from Author Mistakes, Setbacks, and Failures: Advanced Self-Publishing Podcast With Orna Ross and Joanna Penn:

To close this year when so many people suffered so many setbacks through COVID-19 and its consequences, our #AskALLi Advanced Self-Publishing Salon with Orna Ross and Joanna Penn examines the role of author mistakes, setbacks, and failures in an author business. They look back on the lessons learned from their own mistakes and failures in 2020, and across their years of self-publishing.
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