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Inspirational Indie Author Interview: Karen A. Chase

Inspirational Indie Author Interview: Karen A. Chase. Marketing Expert Shows the Way to Book Discovery

My ALLi author guest this episode is Karen A. Chase, who began her career in advertising and marketing before she had an epiphany one day and decided she wanted to contribute something more lasting to society as an author. But she also uses her background to help other authors navigate their way through the many roads to marketing their work.
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How To Spend Your Time

How to Spend Your Time, Energy, and Money: Creative Self-Publishing Podcast with Orna Ross and Howard Lovy

On the Creative Self-Publishing Podcast, ALLi Director Orna Ross and News and Podcast Producer Howard Lovy talk about where to spend your time, energy, and money. Indie publishers juggle many roles as they write, publish, and market their work, plus hold down other jobs to pay the bills. Sometimes, it can seem overwhelming. In this episode, Orna answers questions on how to prioritize and focus on the most meaningful aspects of your indie author business.
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Book Formats

Book Formats and Distribution With Dan Parsons and Melissa Addey: Beginners Self-Publishing Podcast

In today's Beginners Self-Publishing Podcast: book formats and distribution. When average readers discuss the book trade, many tend to have a one-track mind focused on print books and physical bookstores. The truth, though, is that books have much more potential in terms of formats and distribution. In this episode, ALLi Product Marketing Manager Dan Parsons and Campaigns Manager Melissa Addey lead a discussion on the range of intellectual property assets an author can create from a single book, and the places they can distribute, covering everything from large print to digital audiobooks, and libraries to pay-as-you-go reading apps.
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