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Lightning Source Best for Self-Publishers?

 

Ben Galley

Today, in the third part of our ‘Which Distributor’ series where Alliance members share the experiences they’ve enjoyed with distributors, author Ben Galley gives us his take on Print on Demand (POD) company Lightning Source:

If your book were a delicious pie, distributors would be the ones who put it in the hands of the supermarkets.

It’s a very simple analogy, but it rings true. Distribution is the supply link between our printers and the bookstores, and without it, our books would simply never reach our readers’ hands. That’s a painful vision. And to me, so is keeping a veritable mountain of books in your garage, shipping one at a time, staring at the big hole in your bank account.

No, thank you, I want a different road.

With the advent of the digital revolution came Print on Demand, and with it came distribution relationships. Now, POD companies have forged relationships with the wholesaler distributors to allow us indies access to

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How to get your Self-Published Books into Bookstores

For a lot of self-publishing authors, getting their books into big-chain bookshops can seem as impossible as hitting a space station with a sling-shot.how to get self-published books into bookstores

There is something of a validation in walking into a bookshop, especially a big-chain branch, and spying your book on the shelf. It’s something we crave as indie authors. But as indies, with corporate structure and head office guidelines, that shelf can often seem a million miles away.

But is getting our books into big chains as impossible as we think?

 

HOW I DID IT

I’m a fantasy author of The Emaneska Series and my books The Written and Pale Kings are permanently stocked in some 20+ Waterstones stores across the UK. I hold regular signings and events at a large number of branches across the South and the Midlands – around twenty so far in the past year.

I’ve just finished one

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