values Archives

The Three Guiding Publishing Values: Creative Self-Publishing Podcast with Orna Ross

In her final episode on the Creative Self-Publishing stream of the Self-Publishing Advice & Inspirations podcast, Orna Ross outlines the relationship between publishing models and marketing models for indie authors. There are three guiding publishing values: productivity, connection, and originality—and knowing your top publishing value gives you the framework for your marketing. This episode guides you through.

Values and Stories Should Drive Your Email Marketing: The Creative Self-Publishing Podcast with Orna Ross

In this Creative Self-Publishing episode, Orna Ross talks about the transformative power of values-based, story-driven email marketing. Discover why aligning your email campaigns with your core values can foster deeper connections with your audience and boost engagement with your emails. Orna walks you through the essentials of crafting compelling stories that resonate with readers, build trust, and drive action. Revolutionize your email marketing approach by putting values and storytelling at its heart.