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Self-Publishing Advice Conference 2024: What’s Coming Up At #SelfPubCon24

Self-Publishing Advice Conference 2024: What’s Coming up at #SelfPubCon24

The Self-Publishing Advice Conference (#SelfPubCon24) is just around the corner! Mark your calendars for Saturday, October 19th to Sunday, October 20th, starting at 10am (ET)/3pm (UK). With a stellar lineup of expert speakers and sessions, you won’t want to miss out. The event runs for a full 24 hours, and access is free for three days. 

New Conference Platform: SelfPubConnect

This year, we're excited to host the conference on a brand-new platform, so if you haven’t already, be sure to create your account here.

Let the countdown begin!

What is #SelfPubCon?

#SelfPubCon is a twenty-four-hour FREE online conference. We deliver 24-hours packed full of valuable content, from webinars and interviews to panels and presentations, with a new session on the hour, each hour, across the weekend.

The theme of the conference this year is: Publishing for Profit

#SelfPubCon24 features the cream of the crop of self-publishing experts and advisors as speakers and sponsors who'll be covering everything from publishing tips for frugal authors to increasing your profits with translation sales. As well as top-flight panels from Amazon KDP and Ingram Spark we'll also be announcing the winners of our Best Book Blurb Competition (with big prizes up for grabs from ALLi partner members) heaps of giveaways, and of course first-class education sessions from Bill Mueller, Dale L. Roberts, Penny Sansevieri, Matty Dalrymple, Michael La Ronn, Ricardo Fayet, Rusell Nohelty, Orna Ross, and many more (see below).

This year we're also shaking things up! Gone are the days of a static, text-heavy conference website. For our 2024 Self-Publishing Advice Conference, we’ve moved to a dynamic, interactive platform that’s designed to make your experience more engaging, immersive, and valuable.

Our new platform is designed with indie authors like you in mind, so you can fully participate, connect, and engage with the content and your fellow attendees.

Whether you’re diving into live sessions or catching up on replays, this platform gives you all the tools you need to maximize your conference experience.

How to Attend SelfPubCon for FREE!

 The October 2024 SelfPubCon begins on Saturday, October 19th at 10am New York time/3pm London time. It features 24 sessions over 24 hours, plus live networking, competitions, giveaways and more. 

In order to attend SelfPubCon free of charge, you must register for FREE three-day access. If you haven’t already, create an account here.

The Self-Publishing Advice Conference: For ALLi Members

IMPORTANT: Please note that the conference platform (SelfPubConnect) will not recognize your ALLi membership credentials. It is a separate platform. You must register there separately. For ease, you may wish to keep your login details the same across both the member and conference websites.

  1. Simply create your account here and choose the ‘ALLi Member Plan'.
  2. Answer the required questions and a moderator will give you access.

Please note: We strongly suggest joining the conference platform in advance of the conference taking place as support and moderation will be extremely busy during the conference. 


The Self-Publishing Advice Conference October 2024: Agenda

Note: All times are in EDT (New York, USA) & BST (London, U.K.) time zone. Find the times local to you here.

Thursday 17th October, 2024 at 9:30am (ET)/2:30pm (UK) – Get Ready to Learn How To Publish for Profit: Self-Publishing Advice Conference Live Preview

In a special live pre-conference event, Orna Ross is joined by Matty Dalrymple and Kayleigh Brindley as they look ahead to the upcoming Self-Publishing Advice Conference. This session will provide tips to help you navigate the conference feed, and optimize your experience, so you’re getting what you most need from the line up of expert-led sessions, engaging panels, interactive Q&As, exclusive giveaways, and networking opportunities. Bring your questions for our live Q&A segment and get the answers and insights you need to profit from the Publishing for Profit conference.

Saturday 19th October, 2024

10am (ET)/3pm (UK): Orna Ross – Keynote: Evolving for Profit: The Indie Author’s Path to Sustainable Success

In this inspirational keynote to kick off SelfPubCon2024, Alliance of Independent Authors Director, Orna Ross, shows how indie authors consciously evolve a profitable publishing business from their passion as writers.

Drawing from her own experience in publishing novels, poetry books, and the ALLi nonfiction titles, as well as her observations of a wide variety of ALLi members, Orna reveals how self-publishers unlock financial success through diverse publishing streams—particularly through selling wide, using crowdfunder platforms like Kickstarter, and offering direct sales and subscriptions to readers. Join Orna as she outlines a clear pathway through the multiple plans and tasks and sets a framework for absorbing the SelfPubCon sessions to come.

This session is proudly sponsored by Gatekeeper Press.


11am (ET)/4pm (UK): Amazon KDP Panel — Profitable Publishing on Amazon KDP: Expert Tactics for Maximizing Your Income

In this panel discussion, high-achieving Amazon KDP authors reveal the most effective strategies and tactics they’ve used to maximize profitability in self-publishing. From smart pricing and advertising to leveraging data, this session is packed with actionable advice on how to turn writing books into a profitable, sustainable business. Learn how to make the most of Amazon’s tools and build a long-term publishing strategy that drives consistent income.

This session is proudly sponsored by Amazon KDP.


Alexa Nazzaro12pm (ET)/5pm (UK) Alexa Nazarro — Monetise Your Public Speaking: Podcasts, Author Events, and Beyond

This session with Alexa Nazzaro, Founder of the Aaxel Author Group will guide authors through the essential techniques of public speaking, how to tailor their message for different platforms, engage their audience effectively, and use public speaking opportunities to boost their author brand.


1pm (ET)/6pm (UK) Alliance of Independent Authors — ALLi Team Roundtable: Publishing for Profit Q&A

Meet key members of the Alliance of Independent Authors (ALLi) team and get direct access to their expert insights on making your self-publishing venture more profitable.

Bring your questions, pose your problems, and gain practical advice that will help you to meet your goals.

Don't miss this once-a-year opportunity to have your self publishing questions answered and problems solved by the strongest team in global self-publishing,


Manon Wogahn2pm (ET)/7pm (UK) Manon Wogahn — Book Influencers: How to Find, Contact, and Work with Readers on Social Media

Indie publishing professional and book influencer Manon Wogahn will share the best ways to find and work with book influencers, focusing on budget-friendly outreach and best practices.

This session will use case studies and the presenter’s own experience to take attendees through the key components of liaising with book influencers, focusing on how to find and vet them, proper outreach etiquette, strategies for high engagement, and budget-friendly ways to spark social media buzz.


3pm (ET)/8pm (UK) Book Awards Panel — Proof is Profitable: Use Reviews, Contests, and Awards to Drive Reader Engagement and Sales

This session, “Proof is Profitable,” will delve into the power of reviews, contests, and awards in establishing social and professional proof and demonstrate, through case studies, how these elements can significantly boost your reputation and drive engagement.

This session is proudly sponsored by Rubery Book Award.


Bill Mueller4pm (ET)/9pm (UK) Bill Mueller — StorySelling for Authors

Join Bill Mueller in this session for novelists, poets, and nonfiction authors who want to harness the power of storytelling to create deeper connections with their audience and encourage them to purchase.

Learn the psychology behind why stories work, a life-changing technique for uncovering and crafting compelling stories from your own experiences, and how to seamlessly integrate stories into your marketing and promotional materials, across a wide variety of platforms.


Penny Sansevieri5pm (ET)/10pm (UK) Penny Sansevieri — Market Your Book without Social Media – yes, you can!

There’s a new trend brewing – authors quitting social media in favor of more creative ways to market their books and spending more time writing new books. But can you really quit social media? You bet – and Penny Sansevieri will show you how!


Reedsy Panel6pm (ET)/11pm (UK) Reedsy — Leveraging Professional Services for Profitability

Join Martin Cavannagh of Reedsy for an insightful panel session featuring editor Rebecca Heyman, designer Danna Mathias Steele, and marketeer Ricardo Fayet as they delve into the critical role that professional services play in the success of self-published books. This session will explore how investing in expert editing, design, and marketing can significantly boost your book’s sales and long-term profitability.

This session is proudly sponsored by Reedsy.


7pm (ET)/12am (UK) Laurence O'Bryan & Thad McIlroy — From SEO to AIO: Using AI Optimization to Build Brand and Book Sales + AI Q&A

In this engaging session, Laurence O'Bryan, author and founder of BooksGoSocial, will guide you through the steps to ensure AI platforms are accurately representing you and your work, as search engines increasingly incorporate AI in their responses on all our devices.

Plus, Laurence and Thad McIlroy of The Future of Publishing answer your questions about AI in publishing.

This session is proudly sponsored by BooksGoSocial.


8pm (ET)/1am (UK) Ingram SparkMaximizing Profit with IngramSpark: Success Stories and Strategies

Join us for an insightful IngramSpark panel where Ben Hughes, Senior Manager, Business Development, IngramSpark UK & AU, interviews successful authors who are thriving on that platform.

This session will explore how these authors have maximized their earnings by leveraging IngramSpark’s global reach, print-on-demand services, and wide distribution network. From practical tips on cost-effective publishing to strategies for increasing profitability, you'll hear firsthand how these authors have built sustainable, profitable careers in self-publishing.

This session is proudly sponsored by IngramSpark.


9pm (ET)/2am (UK) Margaret Skea, Kate Cunningham and Matt Beighton — Profiting from Print – Thinking Outside the Box

Join historical fiction author Margaret Skea, children's historical fiction author Kate Cunningham, and crossover author Matt Beighton—who writes both chapter books for children and gaming books for all ages—as they explore innovative strategies for selling print beyond traditional outlets like bookshops and online platforms.

This panel will offer creative, genre-specific approaches to reaching new audiences, providing actionable ideas for minimizing competition and maximizing profits.


Russell Nohelty10pm (ET)/3am (UK) Russell Nohelty — The Profitable Writer: Increase Your Output, Grow Your Income

While productivity isn't the only key to successful self-publishing, consistently getting words on the page and completing projects is crucial for any author aiming to profit from their work.

Join ALLi's Crowdfunding Advisor, USA Today bestselling author, and author-publishing expert, Russell Nohelty, as he shares strategies to help you not only increase your writing output but also turn those completed projects into profitable ventures. Learn how to make this year—and every year after—your most productive and profitable as an indie author.

This session is proudly sponsored by Publish Authority.


Dale L. Roberts11pm (ET)/4am (UK) Dale L. Roberts — YouTube Strategies for Better Book Sales

Unlock the potential of YouTube to skyrocket your book sales! Discover innovative strategies tailored for authors to harness the power of video marketing, from crafting compelling content to optimizing your channel for maximum reach. Learn how to turn viewers into loyal readers and boost your book's visibility with actionable tips and proven techniques.


Chelle Honiker

12am (ET)/5am (UK) Chelle Honiker — Automating Book Sales with ChatGPT and Zapier

Having an automatic process to sell books is key to profit as an indie author. Learn how to harness ChatGPT to create compelling content then automate your marketing and sales funnel with Zapier to engage your audience more effectively, and save time and money. Join us to see how these cutting-edge tools can assist your publishing success.


Kayleigh Brindley1am (ET)/6am (UK) Kayleigh Brindley —Scaling for Success: When and How to Hire a Virtual Assistant for Profit & Growth

In this session, Kayleigh Brindley, a virtual assistant for over 10 years, helps you recognize the signs that it’s time to give yourself a break and hire some help for your author business.

We’ll delve into how outsourcing can transform your productivity and profits, showcasing real-world before-and-after case studies to inspire you. Plus, you’ll walk away with practical tips on finding (and keeping) a VA that meets your needs!


Sam Missingham2am (ET)/7am (UK) Sam Missingham — Five Creative Ways Indie Authors Can Harness Their Fan Bases to Sell Books

In this session, Sam Missingham will explore how indie authors can leverage digital tools, social media, and physical products to transform followers into readers and ultimately into dedicated fans. Attendees will learn five creative strategies to enhance audience engagement, drive book sales, and build a fan base that sustains long-term success.


3am (ET)/8am (UK) DropCap — Increase Your Profits with Translation Sales

Want to license your book into a translation but unsure where to start? Join Margaux Weisman (Business Development Director at DropCap Agency) and Monica Meehan (VP of Business Development/Rights Director at DropCap Agency) for an insightful discussion with Michael La Ronn on the world of translation sales, and how DropCap Marketplace can help connect authors with foreign rights buyers.


Stuart Grant4am (ET)/9am (UK) Stuart Grant — Maximizing Profit Through Effective Author Websites

Stuart Grant outlines some key trends and design ideas that authors could incorporate into their sites to stay ahead in the evolving digital landscape in 2024, including a discussion on the growing trend of selling direct, enabling authors to increase revenue by bypassing traditional retailers.

Authors will have actionable, take away ideas on how to improve their site’s visibility and attract more organic traffic and, ultimately, profits.

This session is proudly sponsored by Digital Authors Toolkit.


Ramzi Hajj5am (ET)/10am (UK) Ramzi Hajj — Profitable Planning for Authors: (Beginners)

In this session, Ramzi Hajj, founder of Storiad, shows authors how to develop a durable book promotion structure to increase exposure, reviews, and sales, using the Storiad platform, together with core marketing strategies you can adapt to your own systems.


Monica Leonelle6am (ET)/11am (UK) Monica Leonelle — Sustainable Productivity and Profit Using the Five Ecosystem Archetypes

After working with thousands of authors to help them turn their love of writing and publishing into a sustainable business, Monical Leonelle has observed five clean and unique archetypes for sales and marketing that she calls the Author Ecosystems.

She will first share the sustainability equation, then break it down for the five ecosystems—Desert, Grassland, Tundra, Forest, Aquatic—and link each archetype to successful publishing strategies that will work best or each one.


Danica Favorite7am (ET)/12pm (UK) Danica Favorite — Publishing for Profit: Going Wide vs. Exclusive

In this sponsored session, Danica Favorite of Publish Drive will explore the key strategies authors can use to maximize their publishing revenue. We will discuss the pros and cons of going wide and compare it to the benefits and limitations of being exclusive to a single platform.

Attendees will learn how to leverage global reach, market trends, and promotional tools to build a sustainable author business. This session aims to empower authors to make informed decisions that align with their long-term financial and career goals.

This session is proudly sponsored by PublishDrive.


8am (ET)/1pm (UK) ALLi Authorpreneur Panel — Pivot or Quit: Turning Setbacks into Success

Join us for an insightful session featuring 8 successful indie authors from the Alliance of Independent Authors as they explore the critical decision of whether to pivot or quit on a project. Discover strategies for recognizing when a project isn't working, and learn how to pivot effectively to maximize profit and creative potential.

Gain valuable insights and practical advice to help you navigate the challenges of indie publishing and turn creative setbacks into financial success.

This session is proudly sponsored by Bowker.


Matty Dalrymple

9am (ET)/2pm (UK) Matty Dalrymple — Publishing Tips for Frugal Authors

The two most important hallmarks of professional work—a cleanly edited manuscript and a brand-right, attention-getting cover-are also two of the most expensive components of book creation.

In this session, author and publisher Matty Dalrymple shares her frugal tips for achieving high production values while also holding down costs.


10am (ET)/3pm (UK) Thank You & Highlights

We close out the Publishing for Profit Conference with a look back at some of the highlights and a very big thank you to everyone involved.


Don’t Forget to Register to Attend SelfPubCon for FREE!

The October 2024 SelfPubCon begins on Saturday October 19th at 10am New York time/3pm London time. To attend SelfPubCon free of charge, you must register.

If you haven’t already, register here.

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