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Self-Publishing By Numbers: Infographic
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‘Sell More Books’: Sneak Peek and Pre-Order with Orna Ross
Orna Ross, director of the Alliance of Independent Authors, introduces ALLi’s new guidebook, Sell More Books, now available for pre-order. The book focuses on practical, sustainable book promotion and challenges the idea that promotion is only for loud authors with big budgets. Ross explains how authors of all styles and temperaments can design promotional strategies that suit their work, their readers, and their energy. From direct sales and crowdfunding to newer AI-assisted tools, she looks at what’s changing in book promotion and why, even in an AI-driven landscape, human connection remains central.
News Summary: New £30,000 Libraro Prize Opens to Indie Authors; Queen Weighs in on Audiobooks
I love new prizes, especially reporting on new prizes that are open to indie authors. And this week sees a prize that both is open to indies and carries a large prize. The Libraro Prize carries a winning package of £30,000 with a £20,000 marketing budget thrown in for the winning book, which will be self-published by Hachette.
News Podcast: Indie Author Lab Tickets Go on Sale, TikTok Tests Serial Drama, and Publishers Join AI Lawsuit
On this episode of the Self-Publishing with ALLi podcast, Dan Holloway opens with news that early bird tickets are now available for the Indie Author Lab, taking place alongside London Book Fair in March. He then looks at TikTok’s launch of short-form serial video drama as a new outlet for episodic storytelling, before turning to fresh legal developments as major publishers move to intervene in the ongoing lawsuit against Google’s Gemini AI, signaling a push toward collective licensing talks.
[…] it by next week. Until then, here’s a swell infographic I stumbled on published by the Alliance of Independent Authors (not sure why, but their acronym is ALLi). Check it (and them) […]
Very informative. I’m seeking to e-publish my first self-help book and climbing the learning curve. There have been a few surprises enroute. However, this information just made it somewhat easier. Thanks.
This one real nice Infographic deserves a special place on Pinterest. I pin it to my board right now.
[…] do want to publish a pbook, then, it generally makes sense to go with POD as the first option. Â See this infographic for a good comparison of offset printing vs print on […]
This is incredibly useful. All the writers I talk to want to know more about how one stacks up against the other. Of course there’s more to it, there always is, but there are a load of great starting points here. Lovely to have a cool graphic to point people to, so thanks!
Very informative. The only figures missing are the per hour labour costs for the marketing required for the two alternatives.
(Nobody claims that traditional publishing offers the active marketing it perhaps once did, but without it’s endorsement the self-publisher has to work longer and harder, and to the detriment of any time for the next book…except some brilliant fiction writers who are ‘hailing’ from an established platform.)
I would be interested in those figures.
We’ve just been alerted by Kristen Jensen that the figure for Amazon ebooks is out of date / a bit inaccurate, implying that it’s 70% on all books. Please adjust your screens accordingly.
This is excellent, just what I needed. As my ‘other’ profession is accountancy, I am always analysing my costs, sales income and wondering how it compares to traditional publishing and print on demand etc.
Thank you so much for this informative post.
Glad to be of service Helena!
Interesting article. However, if you’re a first time romance author with Harlequin or other traditional publishers, the advance is more like $1000 to $4000, unless things have drastically changed in the last few years, which I really doubt.
I know Grace, and advances are largely on the way down, everywhere, since…