Orna Ross and Sacha Black outline the bare bone basics of book production and promotion. Yes, in an ideal world you hire a professional editor, cover designer, and marketing assistant. In reality, when starting out, most indie authors find both time and money are in short supply. So what’s essential, and what can you skip for now?
To mark the launch of the 2nd edition of ALLI’s guide to Creative Self-Publishing, Sacha Black interviews Orna Ross about the things she wished she’d known about self-publishing when she was starting out and how to carve out your own unique self-publishing pathway.
Authors Sacha Black and Orna Ross look at what it means for authors to think long term. When you start out in indie publishing, it’s hard to think past the mountainous goal of just publishing your first book. But thinking long term is what transforms the ability to write words into a prosperous business.
Authors Sacha Black and Orna Ross, using personal examples from their own experience running their author businesses, outline nine mindset principles that cultivate sustainable self-publishing success in this month's #AskALLi Foundational Self-Publishing Advice Salon.
In this edition of the AskALLi Fiction and Nonfiction podcast, Orna Ross and Sacha Black talk about the value of getting help with your author business when you’re feeling overworked, overwhelmed, or stuck. Where do you find good help? Do novelists need the same kinds of assistance as nonfiction authors?
In this session, ALLi Director Orna Ross and author Sacha Black talk about lessons learned about current trends in self-publishing fiction and nonfiction from taking part in two key indie author events: the Self-Publishing Advice Conference (SelfPubCon) and Amazon UK’s Storyteller Award.
In this #AskALLi Self-Publishing Fiction & Nonfiction Salon, Sacha Black interviews Orna Ross about the concept of ACCESS Marketing from her new book, Creative Self-Publishing. ACCESS stands for Attract, Captivate, Connect, Engage, Subscribe, Satisfy, Sell and ACCESS marketing is a carefully crafted sequence of communications—which you also use to get words for your work-in-progress—that gives you direct access to the right readers for your books.
Writing books is easy, writing good books is hard. Do you want to know how good prose sells more books? Getting every element of your story right is important. But it's the words that make readers come back. Good stories need good words.
In this month’s Fiction & Nonfiction Self-Publishing Salon, Sacha Black and Orna Ross explore the importance of establishing your author platform.…
In this month’s Fiction & Nonfiction Self-Publishing Salon, Sacha Black and Orna Ross outline the advantages and downsides of selling books directly to readers from your own author website and consider the implications for exclusivity with platforms like KDP Select.
Want to build an engaged mailing list of fans who look forward to receiving your mails? That’s what this week’s AskALLi Fiction & Nonfiction Podcast with Sacha Black and Orna Ross is all about: How to manage your mailing list to build an engaged readership.
What if a Hybrid Publisher Wants to Charge me a Ton of Money? That's among the questions answered in this month's Members Q&A and Self-Publishing News Salon with Michael LaRonn and Sacha Black (filling in for Orna Ross), followed by Dan Holloway's news roundup.