Talk to experienced indie authors and most will tell you that writing well is only part of the equation. If you want to succeed commercially then you must also master marketing. In this episode, ALLi’s Product Marketing Manager Dan Parsons and Campaigns Manager Melissa Addey outline the foundations of marketing a book for debut authors: what works, what doesn’t, and what can work but isn’t applicable for most first-time authors. If you want to save time, sidestep common mistakes and shift early copies, this is the episode for you.
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