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The Alliance of Independent Authors is a professional business membership organisation that advises, campaigns for, and empowers self-publishing authors. A non-profit, our mission is ethics and excellence in self-publishing and we provide authors with trusted advice, supportive guidance, and a range of resources, within a welcoming community.

Latest advice, news, ratings, tools and trends.
StorySelling for Authors: Self-Publishing Conference Highlight
Join Bill Mueller in this session for novelists, poets, and nonfiction authors who want to harness the power of StorySelling to create deeper connections with their audience and encourage them to purchase. Learn the psychology behind why stories work, a life-changing technique for uncovering and crafting compelling stories from your own experiences, and how to seamlessly integrate stories into your marketing and promotional materials across a wide variety of platforms.
AI Translation Sparks Backlash from Translators and Authors: Self-Publishing News with Dan Holloway
Another week, more AI angst. While the Meta AI scandal is not going away any time soon, this week it is AI translation that’s causing the issues—specifically, academic publishing giant Taylor & Francis’s decision to use AI translation to bring research to an English-language audience.
Author Jules Horne on How Writers Can Use Deliberate Practice to Build Skills and Confidence
I'm more of a pantser—someone who figures things out on the page rather than planning every move. But when I heard that Scottish author and writing coach Jules Horne had applied the concept of deliberate practice—something musicians and athletes have used for generations—to writing, I was intrigued. Her book, Deliberate Practice for Creative Writers, argues that focused, bite-sized exercises can help writers build their skills more efficiently than just grinding through another draft. In this Q&A, I ask her how it works, how she uses it herself, and how writers like me might apply it without giving up spontaneity.

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