Adam Boretz

Adam BorretzLive from Book Expo: Indie Author 101: Book Reviews Best Practice

Format: Live Video

Target Audience: Beginning Author

This seminar will cover the different types of book reviews available to indie authors; offer strategies and best practices to help self-published authors garner review coverage; discuss how to best use reviews as part of an overall marketing strategy; examine case studies of authors who have used reviews to boost their readership and further their careers; and provide best practices for everything from querying bloggers and submitting books to dealing with negative reviews.


Adam Boretz is the editor of BookLife, Publishers Weekly‘s website dedicated to indie authors and self-publishing.

BookLife taps the experience, integrity, and authority of Publishers Weekly to help indie authors achieve their goals.

BookLife is a website from Publishers Weekly dedicated to indie authors. The site provides a free and easy way to submit self-published books to Publishers Weekly for review, and offers editorial content—success stories, interviews, author profiles, how-to pieces, news, and features—geared toward helping indie authors achieve their goals. Whether an author is focused on writing and editing, art and design, or marketing and distribution, BookLife has valuable resources that can help along the way.


Facebook: @booklifecomm

Twitter: @booklife

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