How To Create A Stunning Media Kit For You and Your Book: Chris Well

Book Expo BEA 2017 IAF LogoThis post is part of Book Expo Indie Author Fringe, an online author conference that showcases the best self-publishing advice and education for authors across the world — harnessing the global reach of the Alliance of Independent Authors’ network. Our self-publishing conference features well-known indie authors and advisors, for 24 sessions over 24-hours, in a one-day extravaganza of self-publishing expertise straight to your email inbox.

We hope you enjoy this session. Let us know if you have any questions or input on this self-publishing topic. Visit our Hot Seat and join in the conversation there, or leave your questions and feedback in the comments section below.


chris-well-bw-imageA media kit is an information packet that informs everyone – not just members of the media – about you and your author brand. Think of it as a supercharged business card that explains who you are, what your books do, and what separates you from others in your field.

This session will show you how to create a media kit that answers questions anyone might ask about you or your books.

#IndieAuthorFringe How To Create A Book Media Kit @BuildYourBrandA Click To Tweet

What questions or feedback do you have for Chris Well? Leave him a comment below, or send him a Tweet using @BuildYourBrandA and our event hashtag #IndieAuthorFringe

Click here to find out more about Chris Well


Want to make an author media kit and don’t quite know where to start?

As a special gift to you, Chris if giving you a free set of author media kit templates! It includes simple guides to create your author bio(s), book one-sheet, book announcement, and more. This is an invaluable toolkit for authors.

Chris Well


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10 Responses to How To Create A Stunning Media Kit For You and Your Book: Chris Well

  1. Chama July 21, 2018 at 5:42 am #

    Wow! Wow wow, what an excellent video. Everything is so well explained and summarized. I found examples of the short/medium/long bios especially helpful. (It’s one thing know what they should be, and another thing to see clear examples!) Chris, thank you so much for sharing your expertise!

    I am now super excited to go forth and put together my own media kit. 😀

  2. Paul Purnell January 5, 2018 at 7:18 pm #

    Many thanks Chris!

    All good stuff (if I can do it)

    best wishes for your help

    Paul Purnell

  3. Janet Hartman June 4, 2017 at 4:07 pm #

    Very helpful, Chris. I’m deleting all previous advice on media kits from my hard drive!

    • Chris Well June 4, 2017 at 11:05 pm #

      Wow! High praise indeed, Janet. Glad it was helpful!

  4. Therese Hicks June 4, 2017 at 3:30 pm #

    Very good Chris! I’m about to publish a book, so this info is really timely. I’m looking forward to the templates as well.

    • Chris Well June 4, 2017 at 11:06 pm #

      That’s great, Therese! Best of luck promoting your book. 🙂

  5. Sondra Ann June 4, 2017 at 1:11 pm #

    Chris, excellent session! It was packed with clear and specific instructions. Thanks for sharing your knowledge and being part of the Indie Author Fringe.

    • Chris Well June 4, 2017 at 1:36 pm #

      You’re welcome, Sondra Ann! It was great to be part of the conference. Glad you found the session helpful.

  6. Jay Artale June 4, 2017 at 2:51 am #

    Thanks so much for including non-fiction examples in this session Chris … I’ve been looking forward to your session, and it didn’t disappoint … great content, easy to follow. So valuable.

    • Chris Well June 4, 2017 at 3:09 am #

      You’re welcome, Jay! I wanted to make it clear that this is all within reach of any type of author. (Although I now realize I should have included examples for poets and children’s authors.)


      Glad the lesson was helpful to you!

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