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How To Get Book Reviews

Trying to get readers to write a review is like getting your two-year-old child to take a horrible-tasting medicine, says ALLi member and regular contributor, Giacomo (Jim) Giammatteo. But it is possible and it is worth it.  In the first of a three-part series on reviews, he explains how he gets more than twenty reviews a month.

The Process of Getting Reviews

I launched my book in mid April 2012. Since then I have managed to get seven editorial reviews, 77 reviews on Amazon, and another 44 reviews on Goodreads. No matter how you look at it, that’s a lot of reviews (more than 20 per month) so how do you get that many reviews?

I can tell you it’s not by having a big family. I didn’t have my wife write one (mostly for fear of what she’d say) and I didn’t have either of my sons write a review. A few family members did write reviews—the ones who read the kind of books I write. And guess what, one of those reviews was not a five star. (Yeah, I know. Tough family)

For what it’s worth, here’s the secret—work your

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How Self-Publishers Reach Readers

We had a wide-ranging discussion on the ALLi Member-Only Facebook Page recently about book promotion and how to reach readers, that deserves a wider audience.

It started when Susanne Lakin (see below) posted one of her great links, to Russell Blake’s exploration of Amazon’s KDP algorithms and free days.

And then, as is wont to happen on our lively discussion page, the chat started:

  • Natalie Wright His observations seem true based on what a lot of authors are saying. Since the most recent change in the algorithm, there just isn’t as big as an increase in sales as there was at the end of last year/ beginning of this year.
  • Joni Rodgers Interesting. I think free has its place, but we have to be more strategic about it than we were during Kindle Select shakedown cruise. I just launched a book in Kindle Select, hoping to get some little bullet point ( ie “#1 mystery download!” “Top 10 on Kindle Select”) but I’m not keeping books enrolled.
  • James Calbraith So how does a new author increase their visibility now? Kindle Select used to be the last thing that still worked…
  • Natalie Wright That’s a good question James.
  • Joni Rodgers: ‎James, that’s the question that’s always been asked within corporate publishers as well, and in recent years the responsibility has shifted increasingly away from
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Book Publicity Tips for Self-Publishers. Part One: Blogs

Book blog are great publicity for independent authorsGUEST POST: By Ben Cameron of Smith Publicity.

For publicity purposes, there are essentially two kinds of blogs, those that are an offshoot of another form of media, such as a newspaper, magazine or radio show; and those that are independent stand-alones. Either way, they are usually written by a single individual or a small group and have a very personal feel to them.

Like people, blogs can be quirky, opinionated and prejudiced. You are off to a great start if you think if them as people – as funny as your Aunt Bessie or grumpy as your old Uncle Carl.

1)  Blogs Are Not an Afterthought

When it comes to media, some rank contacts in order of ‘importance’, with television being the golden ticket and blogs being something you try once other

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Guest Post: Independent Authors and Visibility by Linda Gillard

Linda knows how to be seen!

 

In an over-crowded marketplace, we assume it’s reviews that sell books and, predictably, it’s now possible to buy “honest reviews”. Could paid-for reviews be a good investment? Possibly, but I think we should be asking ourselves a different question—how do books find their readers? Or, to put it another way, what makes a book visible in the marketplace?

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