In this How-to for Authors section, about marketing and promoting your books, from online bookstore algorithms to live launches and everything in between.
As a self-published author you may not have an advertising budget to play with, but there are plenty of opportunities to market and promote your books online, via social media, in bookstores or at other in-person events.
We've featured our most popular Marketing and Promoiton Articles below, and there's a link at the bottom of the page that leads you to the rest of our How-To for Authors Book Marketing and Promotion Articles.
By Mick Rooney
By Paul Teague
By Ian Sutherland and Laurence O’Bryan
By Debbie Young
By Penny Sansevieri
By David Penny
By Jane Davis
Marketing and Promoting your Book
Alliance of Independent Authors member Paul Teague has created a series of Self-Publishing 101 videos to help Indie Authors achieve their writing and self-publishing goals. As a self-published author, one of the most time-consuming roles you have is the ongoing marketing and promotion of your book, and Paul has brought a cross-selection of activities that will help you reach readers.