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Marketing Strategy

Top Tips for Your Nonfiction Indie Author Marketing Strategy: Reaching More Readers Podcast with Dale L. Roberts and Holly Greenland

In the Reaching More Readers podcast, Dale L. Roberts and Holly Greenland dive into the key elements of a successful marketing strategy for nonfiction indie authors. They emphasize the importance of "findability," ensuring your books reach the right readers at the right time, and highlight the role of strategic thinking in making the most of your marketing efforts. From author websites and book covers to social media and physical marketing materials, Dale and Holly offer concise, top tips to enhance your book's visibility and deepen your connection with your audience.
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Artificial Intelligence Act

Literary Groups Celebrate as Europe’s Artificial Intelligence Act Nears Law: Self-Publishing News Podcast with Dan Holloway

In this episode of the Self-Publishing News Podcast, Dan Holloway celebrates a pivotal moment for the publishing industry with the passage of Europe's Artificial Intelligence Act, a landmark legislation requiring transparency in the training of generative AI platforms, including the disclosure of works used in their development. This act, widely welcomed by publishers, marks a significant step in regulating AI's role in creative industries. Dan also revisits the London Book Fair, highlighting the Selfies Awards and the achievements of ALLi authors. He also explores various AI-related topics, including the implications of AI in legal practices and literary translation. Dan also addresses the underrepresentation of indie authors in a report on the UK publishing industry's economic impact.
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Gotham Ghostwriters

Dan Gerstein’s Gotham Ghostwriters Lends an Invisible Hand: Creating Better Books Podcast with Howard Lovy

In the latest episode of the Creating Better Books podcast, ALLi News and Podcast Producer Howard Lovy interviews Dan Gerstein, CEO of Gotham Ghostwriters. Dan discusses the different forms of ghostwriting available to authors, from books to speeches, and how these services can fit various budgets and needs. The conversation also touches on the growing demand for ghostwriting in areas like business and memoirs, reflecting on how this trend is shaping the publishing industry.
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Global Distribution

Global Book Distribution for Indie Authors: ALLi Ultimate Guide

As self-published authors, we have the opportunity to bring our stories to audiences around the world, without the potential barriers or limitations of a traditional publishing house. Reaching out beyond your home nation is in your hands, but it doesn’t come without it’s challenges. In today’s Alliance of Independent Authors Blog post, we'll explore the strategies and platforms that can help self-published authors distribute their books worldwide.
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Inspirational Indie Author Interview: Aurora Winter

Inspirational Indie Author Interview: Aurora Winter – Mastering the Pivot, From Screenplays to Nonfiction to Fiction

My ALLi author guest this episode is Aurora Winter, the author of several award-winning fiction and non-fiction books. She has a background as a TV executive and wrote an award-winning screenplay for a TV movie. Aurora is also master of the career pivot, from investor to TV executive to fiction and nonfiction author. She has some advice on how to change course wisely.
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