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Content Marketing for Fiction and Nonfiction

Content marketing has become a bit of a buzzword in author circles this year. With advertising becoming tougher and more expensive, and Amazon making it harder to get organic sales, authors are looking for other ways to reach new readers, develop a fanbase and ultimately sell books. Author member Rachel McCollin is here to show you how you content marketing for fiction and nonfiction can help.
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Switching from MailChimp to MailerLite for Budget-Conscious Indie Authors

If you’re running a WordPress author website and you’ve connected it to MailChimp, recent changes at the mail-service-provider-turned-marketing-company likely mean you're facing a price increase. If that's the case, what should you do? After changes at Mailchimp, ALLi author member Rachel McCollin talks us through switching from MailChimp to MailerLite for budget-conscious indie authors.
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